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2016 | OriginalPaper | Chapter

3. Ideas to Shoot and Root for

Author : Anil Sethi

Published in: From Science to Startup

Publisher: Springer International Publishing

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Abstract

Don’t wait for opportunity to come and knock on your door. Look for ideas dispassionately and actively till your search is over! Weigh the pros and cons. Check out scalability. Know your competition. Position yourself. Align your goals and requirements accurately as per investor interest. Focus—it enables you to develop a deeper insight into the market scenario and trends. Do your market research; plan ahead of competition. Evaluate route and time to commercialization. Examine customer segments. Do not assume anything! Be prepared to walk away if the idea does not fit. Your two survival qualities in the unchartered territory of entrepreneurship are patience and perseverance.

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previous chapter Are You Meant to Be an Entrepreneur?

next chapter Technology Evaluation: Is It Ripe for Commercialisation?

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Title: Ideas to Shoot and Root for
Author: Anil Sethi
Publisher: Springer International Publishing
Book: From Science to Startup
Print ISBN: 978-3-319-30422-9

Electronic ISBN: 978-3-319-30424-3

Copyright Year: 2016
DOI: https://doi.org/10.1007/978-3-319-30424-3_3