Innovation and Development of Social Responsibility Models of Chinese Internet Companies Under COVID-19

The COVID-19 outbreak has led to a stagnation of economic activity in many countries and a significant decline in trade and investment, causing a fatal impact on the global economy. However, many Chinese Internet companies have seized the opportunity of the digital transformation of the epidemic, taken the initiative to adapt to the new situation, changed the traditional social responsibility model, implemented digital intelligence to fulfil the social responsibility model, created flexible and diverse social responsibility platforms, provided safe and reliable online charity platforms, promoted scientific and technological innovation, used big data to develop epidemic screening applications, and artificial intelligence technology to help vaccine research and development to protect the people's basic needs. It is found that, unlike traditional corporate social responsibility, Internet enterprises change the form of traditional social responsibility and broaden the content of social responsibility, and the Internet corporate social responsibility model in the digital era has an innovative role in the development of corporate social responsibility.