Skip to main content
Top

2023 | Book

Innovative Trends in International Business and Sustainable Management

Editors: Elena I. Lazareva, Anton D. Murzin, Baiba A. Rivza, Victoria N. Ostrovskaya

Publisher: Springer Nature Singapore

Book Series : Approaches to Global Sustainability, Markets, and Governance

insite
SEARCH

About this book

This book describes the current innovative tendencies characteristic of multifaceted scientific research and practical developments in the field of international business development and sustainable management. This book shows how companies are forced to change development strategies and business models, which actualizes new priorities for scientific research in the field of international business and sustainable management. Therefore, completely new subject areas of research are being formed; management guidelines are being transformed; new business development tools are being developed; the very system of academic research is changing. This book “Innovative Trends in International Business and Sustainable Management” is devoted to the discussion of these and other issues related to all major areas of international business development and sustainable management.

This book systematically describes multidimensional trends, challenges, and opportunities for the development of international business and sustainable management in the context of a global pandemic. In this sense, it is unique and relevant for both scientific researchers and modern business practitioners.

This book uniquely highlights new priorities of scientific and practical research in the field of international business and sustainable management that require a systematic knowledge of the ongoing transformations of trends, challenges, and opportunities for the development.

Aimed at scholars and practitioners, the book provides illustrations of international best practice for conducting business beyond borders. The main goals of the book are firstly to provide opinions on current innovative approaches and technologies for solving modern problems of international business, as well as on the formation of a multi-level system of sustainable management of the socioeconomic systems’ development, secondly, to integrate research from academia, as well as practitioners in order to form priorities, approaches and models of company management in the context of globalization, strategies for the development of management systems in the context of the “new reality”, thirdly, to find the most relevant new areas of research, the results of which can be useful to companies for making management decisions, and concludes to analyze new tools for the development of international business, their capabilities, and areas of application

Table of Contents

Frontmatter

Contemporary Trends in International Management and Business: Challenges and Opportunities

Frontmatter
The Sustainability Formula: A Human-Centred Strategy for Managing Economic Trends in the Context of ESG-Transformation

The study identifies human-centred changes in the management strategy of multi-level economic trends under the influence of ESG-transformation. The objective of the article is to find ways of strategy for building human capital and minimizing HR risks installations in the management system of the specified economic trends. The research methodology provides for a consistent macro-meso-microanalysis of the impact of the changed conditions on the basic aspects of strategic management, starting from the macro level, with the definition of qualitative and quantitative parameters of likely HR benefits/risks related to implementing of human-oriented principles of sustainable management at all levels. The result of the study is a theoretical and methodological foundation and empirical verification of the strategy for increasing human capital in the sustainable management system. It has been justified that in the face of new global challenges, the systemic algorithm for the formation of this complex strategy should provide a complete, objective and internally consistent three-level expert-econometric analysis of human-oriented macro-, meso- and micro-economic strategies for managing economic trends. The requirements for strategic decision-making tools are formulated at the macro-, meso- and micro-level of the sustainable HR management system, as well as recommendations for economic actors on the use of expert-econometric tools for analyzing the reasons for slowing down the process of accumulation of human capital in the post-pandemic area, as well as for developing suitable public policy measures aimed at sustainable development of human capital are given.

Elena I. Lazareva, Baiba A. Rivza, Julia V. Gavrilova
Assessment of Country Political Risks as an International Business Management Tool

Purpose The purpose of this article is to define methodological approaches to assessing country political risks as a tool for managing international business and substantiate the effectiveness of competitive analysis based on a point-rating assessment of the level of country risk. Methodology The authors, based on the global competitiveness index, taking into account the corrective influence of assessments of the country’s international rating position, apply methods of competitive analysis and point-rating assessment of the country’s political risks to determine specific, unique signs of this risk, which contributes to ensuring effective management of international business. Results It is determined that the country risk assessment can be based on the systematic application of a list of indices through which the country is described from the standpoint of real/potential risks in the political sphere. The proposal to use publicly available ratings data of international organizations or institutions engaged in research in the field of country risks as sources of information is substantiated. An algorithm for conducting a competitive analysis of countries based on selected criteria of country risks is presented. Originality/value The methodological approach to the assessment of country political risks proposed in the form of an algorithm can be considered as a theoretical and methodological tool for structural analysis of potential partners in the implementation of international business activities. In practical application, it makes it possible to assess the risks of specific forms of organization and areas of international business, as well as to assess the risks in the implementation of management functions in international business.

Tatiana E. Kochergina, Asia I. Ryaboshapka
Trends of Inequality and Their Manifestation in China

With the gradual reduction of extreme poverty, the primary manifestation of inequality is the transition from extreme poverty to relative poverty; the standard of defining poverty changes from simple material consideration to the multi-dimensional evaluation of feasibility ability. The focus is no longer only on income inequality but on the analysis of the reasonable and unreasonable factors of income inequality from the dual perspectives of inequality of opportunity and inequality of effort. The way to alleviate inequality is to change uncontrollable external factors (e.g., the system and environment) and create equal opportunities. The proportion of wealth inequality in income inequality is on the rise, which is the primary manifestation of the widening gap between the rich and the poor, also deepening inequality to a certain extent. The change in inequality is inseparable from the role of the system. The system is not only the source of inequality but also the way to solve it.

Vyacheslav V. Volchik, Weichang Chen, Weili Zhao, Yuchan Wang
Development of China’s High-Tech Exports Under the Implementation of the Dual Circulation Strategy

The paper aims to reveal trends in the development of China’s high-tech exports under the dual circulation strategy and identify the main problems and challenges for developing China’s high-tech exports. The methodological basis of the research is presented by the foreign trade theories. During the research, the authors applied general scientific methods, systematic approach, and economic-statistical methods. Information basis is presented by the data of China’s National Bureau of Statistics, World Bank, UNCTAD, and WIPO. China has become one of the world’s centers for high-tech production. It plays a vital role in global high-tech value chains. Simultaneously, there are some considerable challenges for developing high-tech exports in China, including a low level of national value-added, domination of processing trade and foreign-invested enterprises. Nowadays, China’s export-oriented development model based on the absorption of foreign technologies and foreign direct investment loses its effectiveness and does not result in sustainable economic growth. Thus, strengthening independent innovation and mastering smart technologies are the top priorities of China’s industrial transformation. The paper reveals the trends in the development of China’s high-tech products exports under the implementation of a dual circulation strategy. Moreover, it identifies the main problems and challenges for its development.

Halina A. Shmarlouskaya, Natallia S. Shalupayeva, Ina V. Babyna, Tatiana Yu. Sinyuk
Development of the Russian Consumer Market in Conditions of Global Instability

The state of the world economy is characterized by growing crisis phenomena caused by the coronavirus epidemic and measures to combat it. One of the important features of the modern period is the high rates of global inflation and the logistics crisis. In Russia, the state of the consumer market is further influenced by the decline in real incomes of the population that has been going on for several years. The article examines the challenges faced by the consumer market at the present stage, analyzes its current situation and suggests ways out of the crisis.

Maxim V. Prokopenko, Natalia F. Cheremisova, Anastasiya Yu. Chmyryova
A Mechanism for Overcoming the Negative Consequences of COVID Lockdowns in Russian Organizations

The research is aimed at analyzing and systematizing the consequences for organizations from the COVID-19 pandemic and the introduction of restrictive lockdowns, as well as finding effective tools for levelling them in the conditions of Russian reality. It is determined that the COVID-19 pandemic and the measures taken by the state to combat it have become catalysts for structural changes in organizations of an organizational and economic, technological and socio-psychological nature. The positive effects and negative consequences of the pandemic and the restrictive lockdowns introduced were assessed using the method of interviewing representatives of Russian business structures. Among the negative consequences, a decrease in the organization’s income, a decline in demand for products, a reduction in economic opportunities for most types of business, a lower efficiency of staff, organizational problems of switching to a remote work format are highlighted. The directions of overcoming the negative consequences of the pandemic for Russian organizations are determined, including the search for additional sources of income, optimization of internal processes, digital transformation. In order to neutralize objectively developing negative processes and potential socio-economic risks and their consequences, the author’s mechanism of adaptation of the organization to new conditions is proposed.

Gulnaz F. Galieva, Olga V. Shugaeva, Irina N. Shvetsova, Andrey V. Yakovlev, Olga A. Olenina
Digital Transformation of Business Through Diagnostics of Its Core Competencies

Continuous technological progress defines business transformation using digital technologies, which creates a clear link between the implementation of integrated digital processes and economic performance. The first step in digital transformation is deciding which new digital offerings and in which areas of economic activity they should be implemented. The issues of IT system architecture, the cost and scale of digital transformation, and the structure of the system platform are also important. The answers to the questions determine the choice of options based on the conditions of iteration and flexibility of production, identifying the emphases of the study. In the study, the introduction of integrated digital technologies is proposed to be based on the diagnosis of the core competencies of the business unit; it is proposed to build a digital information model in the form of a matrix, assessing promising areas of informatization, competencies in development, applicability/inapplicability of the model. It is proposed to focus on the implementation of integrated digital technologies in the context of their impact on the operating activities of a manufacturer of domestic mechanical engineering related to the production of a complex, high-tech product.

Ekaterina P. Garina, Alexander P. Garin, Irina P. Denisova, Irina N. Semykina, Elena V. Romanovskaya
Assessment of Production Development During the Digitalization of Continuous Improvement Systems and Increasing Its Efficiency

The article studies the result obtained—the development of business processes from the digitalization of two systems: the system of continuous improvement and the production efficiency improvement system. The assertion that the maximum long-term positive effect (profit) with the minimum cost of finance and time resources of the organization's employees is possible within the framework of digitalization of systems is confirmed by the example of a pilot project. The study shows that the use of modern information products by manufacturers can significantly increase labor productivity. At the same time, in the perspective of three to five years, the decisions do not show unequivocal effectiveness. OPENSPASE and Bottleneck analysis technologies act as digital tools for continuous improvement. The digitalization tools for increasing production efficiency are the control system of the ACS IORD, SAP, Primavera, and the information system for managing overhaul.

Ekaterina P. Garina, Alexander P. Garin, Irina E. Gurr, Veranika N. Gasanova, Natalia S. Andryashina
Pandenomic Transformation of the Modern World Economy and International Business

The purpose of the article is to analyze the changing conditions of the world economy and the transformation of the mechanism of international business during the COVID-19 pandemic, as well as the formation of a system of pandenomics and its impact on the directions and conditions of the development of the world community. The authors highlight the structural shifts of the modern world economy associated with the pandemic conditions, in which it has to operate. The main systemic changes include: pandenomic disruption of supply chains, changes in the structure of international trade and other forms of international economic relations, changes in the role and priority of the development of industries and the conversion of enterprises in accordance with the requirements of pandenomics, restructuring of the consumption system, transformation of the globalization process itself, its content and forms of manifestation. It is shown that the COVID-19 pandemic has changed most of the basic principles of the functioning of the world economy and international business, affected and transformed all aspects of life, in one way or another changed the activities of all actors of the world economy. The presented systematic view of the transformational processes that have occurred and are occurring in the modern practice of international business and the entire global economic system allows us to understand the new reality that is being formed under the influence of changes taking place in life in the conditions of pandenomics.

Elena V. Fomicheva, Alla V. Temirkanova, Kseniya Y. Boeva
Innovation and Development of Social Responsibility Models of Chinese Internet Companies Under COVID-19

The COVID-19 outbreak has led to a stagnation of economic activity in many countries and a significant decline in trade and investment, causing a fatal impact on the global economy. However, many Chinese Internet companies have seized the opportunity of the digital transformation of the epidemic, taken the initiative to adapt to the new situation, changed the traditional social responsibility model, implemented digital intelligence to fulfil the social responsibility model, created flexible and diverse social responsibility platforms, provided safe and reliable online charity platforms, promoted scientific and technological innovation, used big data to develop epidemic screening applications, and artificial intelligence technology to help vaccine research and development to protect the people's basic needs. It is found that, unlike traditional corporate social responsibility, Internet enterprises change the form of traditional social responsibility and broaden the content of social responsibility, and the Internet corporate social responsibility model in the digital era has an innovative role in the development of corporate social responsibility.

Yang Yang
The Ease of Doing Business and International Indices in the BRICS Countries: Evaluating Their Relationship

Purpose The purpose of the research is to analyse favourable conditions for doing business amongst the BRICS countries and assess how international criteria influence the Ease of Doing Business IndexIndex. Methodology The main methods of the research are statistical ones: correlation analysis and regression analysis. The authors use comparative analysis, synthesis, and method of analysis of cause-and-effect relationships. Findings The authors analyse the countries of the international association BRICS. The results of the study show that the Ease of Doing Business Index has close ties with some international indices designed to determine the place of the state according to a certain criterion. However, the effective trait can form a statistically significant regression equation, but not with every factor. Originality The article shows that it is possible to compare various international ratings to identify the relationship and mutual influence within any interstate group.

Nadezhda K. Savelyeva, Victoria A. Saidakova
Features of the Formation and Development of Competitive Relations in the Conditions of Digitalization

The processes of globalization and digitalization have penetrated into all spheres of society, including the economy. The development of competitive relations is a necessary component of the process of stimulating economic growth. Globalization and digitalization have made it possible to expand the composition of competitors and the geographical boundaries of markets in the framework of the Pull Economy. But, at the same time, they have created a platform to activate unfair competitors. This article reveals the features of the formation of competitive relations due to the widespread introduction of digitalization. The article also analyzes the opportunities for the development of competitive relations, the problems that arise when competitors carry out economic activities and also suggests measures to stimulate competition to ensure the economic growth of the national economy.

Nataliya S. Nemykina

The Imperatives of Smart and Sustainable Management in the Digital Environment

Frontmatter
Tax Incentives for Sustainable Development in the Context of Digitalization

The problems of the environment and society hindering further economic development were the reason for the creation of the concept of sustainable development (hereinafter referred to as SD or ESG) on the international agenda in the second half of the twentieth century. The Russian Federation, as a significant player on the international agenda, cannot remain aloof from the principles of sustainability, but it is still inferior to developed countries in terms of the level of implementation and operationalization of ESG transformation. In the modern world, an important component of economic growth is the development of ESG infrastructure, which in the future will be able to be independent of climatic conditions and contribute to a comfortable life for people. In developed countries, since the early 2000s, sustainability factors have been taken into account when deciding on the implementation of investment projects, and international organizations, in turn, are implementing their own corporate policy to assess the sustainability of their investments. Such projects contribute to the achievement of national and international development goals and strategies—the UN SDGs, the Paris Agreement, the QII principles, etc.

Yuri A. Kolesnikov
ESG-Oriented Model for Assessing the Quality of Company Management in a Sustainable Economy

The subject of the research in this article is the current trends of sustainable economic development and their impact on the quality of company management. In particular, the authors emphasize the shift of priorities of economic strategies toward ESG guidelines. The analysis of one of the most popular tools in the current period for assessing the place of business companies in the economic space—ESG ratings—is carried out. The result of the study was the conclusion that, despite the progressiveness and relevance of this tool, the lack of a unified methodology for compiling ESG ratings requires the development of system tools that provide a complete, objective and internally consistent multi-criteria analysis of environmental, social and managerial factors. As such a tool, the authors proposed, substantiated and empirically verified a model of multi-criteria assessment of the quality of company management based on such a method as analytical hierarchy process. Criteria for ESG evaluation of alternatives have been developed. Recommendations on the use of model tools to develop directions for improving the quality of the management system in the context of ESG transformation of economic trends are formulated.

Elena I. Lazareva, Olga V. Karaycheva, Ding Haoming
Conceptual Approaches to Assessing the Effectiveness of Government and Business Cooperation Projects Implemented Within International Digital Integration

The article is devoted to the definition of the main conceptual approaches used for assessing the overall effectiveness of interaction between business and government, as well as the specifics of this process in the implementation of digital integration projects at the international level. The content analysis of dissertation and monographic materials, critical articles and the results of scientific research carried out by various teams of researchers made it possible to identify, and using the generalization method to summarize problems and contradictions, trends within the framework of the studied direction. The combination of general scientific methods of cognition with the tools of scientific search and comparative analysis of the theoretical views of the world scientific community contributed to the formation of the author’s position, and then to the synthesis of their individual ideas in the results of the presented research. The authors’ point of view was based on combining existing approaches to assessing the effectiveness of business and government cooperation from the standpoint of partnership, that is, equal representation and coordination of interests without domination by any of the parties. As a result, the authors managed to form an integrated criteria framework for assessing the effectiveness of interaction, reflecting the agreed positions of each of the interested parties. The fundamental basic principles of evaluating the effectiveness of interaction and the local principles from the point of view of every party interested in the project are formulated. The problems and contradictions in assessing the effectiveness of projects of business-government cooperation are identified and summarized. Approaches to the formation of a criteria framework for assessing effectiveness are proposed and the role of each of the participants in the interaction project is determined.

Natalya N. Yakovenko, Valentina N. Parakhina, Olga A. Boris, Galina V. Vorontsova, Oksana N. Momotova
Methodology (Methods) for Assessing Indicators of the Development of Economic Systems and the “Smart City” System Based on Information Theory

Purpose The purpose of the study is to solve the problem of numerical evaluation of integral indicators of the development of economic systems and the “smart city” system, as well as to develop an appropriate criterion. Design/methodology/approach The research methodology is based on a primary analysis of regulatory documents and current publications on the development of economic systems and the “smart city” system, as well as the methods of mathematical information theory. On the basis of this approach, the basic concepts of the “smart city” concept were considered, and the analysis of specialized literature was carried out. Originality/value The significant differences in the views of various scientists on the concept of “smart city” are revealed. Contradictions of interests among different groups of stakeholders of the “smart city” (citizens, businessmen, scientists, managers, politicians) can significantly reduce the effectiveness of the solutions being developed. Currently, the degree of the development of the structures of the “smart city” is assessed by formal indicators presented in the standards and guidelines. Considering the “smart city” not only as a system but also as a product, it is necessary to study it from the point of view of the interests of its consumers (stakeholders). Consumers can assess the product quality. To assess the quality of a smart city product, it is necessary to develop a numerical criterion showing the satisfaction of stakeholders’ interests. It is shown that the criterion based on the mathematical apparatus of information theory and statistics “entropy” can be applied as an adequate, accurate, and reliable criterion. For this purpose, the relevant literature is considered, affirming the statements that this approach is universal. The developed criterion makes it possible, based on a sociological survey, to compare different stages of the city’s development and determine the presence of trends toward improving the quality of life when building a “smart city”. Some issues of the formation of a “smart city” in the example of Tula, Tula region, and the Russian Federation are considered. Conclusions It has been established that the main drawback is insufficient consideration of the opinion of the citizens, while the “smart city” should be considered as a product, which should be evaluated by the consumers—the citizens. For an objective assessment, an information criterion of the quality of a “smart city” and evaluation of the trends’ development was created.

Sergey V. Iudin, Halina A. Shmarlouskaya, Tatiana N. Egorushkina, Oksana N. Mishchuk, Maksim P. Kalynychenko
Innovation System Management of the Trade-Export Organization in Business Digitalization Context: Modern Challenges and Solutions

Modern rapidly developing, complex and penetrating many industries and spheres digital transformation also affects business. Emerging challenges contain opportunities and threats that open up new ways to develop efficiency, stability and competitiveness. The study aims to propose the comprehensive structure of solutions for innovation system management, especially for trade-export organizations, in connection with modern challenges arising in the business digitalization context. In connection with this aim, business digitalization context is abstracted to specifics of trade-export organizations, and then analysed for challenges: phenomena groups as well as threats and opportunities contained therein. Further, solutions are proposed for each challenge in an abstract form. In addition, the empirical observation context and results are described. The study identifies 9 challenges and proposes solution groups for each of the challenges. The challenges and the solutions are to a certain degree conditioned and provided by business digitalization context and are intended for innovation system management, in particular, of trade-export organizations. The guide to the results practical use is proposed. An approach to strategy defining from viewpoint of cyclical, integrating, regenerating functions and focus on proactive thinking and behaviour renewal, as well as on maintaining the integrity and developing a corporate vision is proposed. Application features of project management as the most effective management technologies in innovation, the advantages and weaknesses that require management attention are also considered. As well as potential avenues for future research are proposed.

Maksim Nozdrichev
Company’s Management Information Systems for Solving the Tasks of Implementing Integrated Marketing Communications in the Conditions of Digitalization of the Economy

The relevance of the article’s problems is determined by the fact that in the digital economy, technical and information capabilities actively stimulate the dynamics of marketing communications development, as well as the transformation of concepts and management strategies in marketing. The purpose of the study is to substantiate proposals for the implementation of the coordinating role of marketing information systems (MIS) when integrating them into corporate information systems (CIS) in order to solve the management task of implementing integrated marketing communications (IMC) in the conditions of digitalization of the economy. Research methods include: analysis of intra-organizational processes in the company, assessment of the marketing environment in which IMC is implemented, factor and strategic analysis, systematization of empirical and factual information, segmentation of the structure of marketing information systems. The results of the article consist of the author's analysis of the prospects for the development of MIS in the conditions of digitalization of the economy and informatization of society with the introduction of IMC. The interpretation of the issue of the introduction of MIS in the framework of intra-organizational events is new. An expanded list of elements of the IMC is proposed, the ideology and features of the functioning of marketing information systems in the implementation of the concept of integrated marketing communications are described. An expanded set of organizational solutions to improve the efficiency of communications using an integrated information system is proposed to optimize the company’s management conditions and achieve a total positive result of the IMC in the digital economy.

Irina Yu. Granovskaya
Application of Digital Technologies in Organization of Educational Activities During the Pandemic Period

The article discusses the role of the use of digital technologies in educational activities that have developed during the pandemic. The author considered the transition of the education system to a distance learning format for the period 2020–2021. The aim of the study is to examine the stages of using digital technologies in the organization of educational activities during the pandemic, to consider the effectiveness of using digital technologies in the educational process of universities. The analysis of the theoretical study showed that the current situation in educational activities during the pandemic has largely changed the learning process and the preparation of the teacher for classes. Analysis of the data showed that the development of digitalization at this stage is inevitable, educational activities should enter a new stage in the development of digitalization of education. The author noted the development of network technologies in the education system, which create a sociocultural environment in human life, in which many participants interact with each other using a large number of devices, technologies and services, where digitalization is the basis. The conclusion that the development of digital technologies in educational activities today is necessary and is an effective process was made in the process of justification.

Elena N. Galkina, Artem A. Sirotkin, Svetlana N. Kuznetsova, Elena P. Kozlova, Olga A. Nemova
Modern Digital Communications as Pedagogical Tools in the Organization of Project Activities of the Educational Process

This article discusses the organization of project activities of students using modern pedagogical tools. The author carried out a study in the field of organizing students’ project activities using information platforms. The analysis of modern pedagogical tools for organizing the project activities of students was carried out. The criteria of modern educational resources are considered. A survey was conducted on the choice of a platform for placing an electronic course on the organization of project activities of students and for work in general. A brief description and possibilities of using the CORE educational platform were given. The conclusion of the study is that such an organization of project activities will allow diversifying the forms of education, will enable the student to independently study the material, to seek information and create a new product. The teacher needs to monitor the progress of the Lessons by the students and to monitor the percentage of correct answers that will affect the grade. The organization of project activities with the use of modern tools will diversify the forms of education, give the student the opportunity to independently study the material, search for information and create a new product.

Zhanna V. Smirnova, Elena A. Kostyleva, Elena V. Romanovskaya, Natalia S. Andryashina, Sergey D. Tsymbalov
Priorities of Sustainable Smart Campus Management

With the development of technology and network, the world has entered the era of big data. Smart education is the product of economic globalization, technological change, and knowledge explosion. It is also an inevitable stage of the development of educational informatization. Wisdom education is a new realm and demand for educational informatization. It needs to take the intelligent learning environment as the technical support, the intelligent learning as the fundamental cornerstone, and the intelligent teaching method as the catalyst. As an inevitable stage of the development of educational informatization, the construction of its sustainable development ability is an important means to promote the sustainable development ability of educational informatization. This paper focuses on the research and overview of the current situation and challenges of the sustainable development of smart campus management.

Xiaowen Zhang
Striving for Balance: An Analysis of China’s Economic Policy Towards Ecologically Sustainable Development

Economic policy plays an important role in the achievement of ecologically sustainable development. It is necessary to establish a complete management system to achieve sustainable economic and environmental development. The purpose of this article is to analyze the current development of sustainable economic policy in China and propose improvements. The main objective of this article is to investigate the economic policy in China. The author tries to analyze the development of economic policy by using the method of quantitative analysis, qualitative analysis and literature research. This article illustrates the basic concepts of sustainable economic development policy, further analyzes the policy from the aspects of the industry, finance, taxation, trade and other aspects and proposes improvements for the development of sustainable economic policies. It is shown that sustainable economic policies have achieved great results though there are still many problems in the development process.

Libin Ni
Prospects for the Implementation of Artificial Intelligence in Legal Proceedings

The paper aims to review the digital technologies involved in the area of legal proceedings in Russia, determining the prospects for the introduction of artificial intelligence as one of the most interesting and controversial examples of electronic litigation. The authors chose many research methods, including general scientific methods (synthesis, induction, deduction, analysis, system-structural method, hermeneutic method, and synergetic method) and special legal methods (comparative legal method). The study revealed a lack of unity in the understanding of the term “artificial intelligence.” European standards for the development of information technology in the judicial sphere were identified. Moreover, the authors noted the importance of human control over all actions of artificial intelligence. Additionally, the authors identified areas of application of artificial intelligence in Russian legal proceedings and the prospects for further implementation of this legal phenomenon. The authors reached the following conclusions. The gradual introduction of digital technology helps optimize, simplify, and save financial, time, and labor costs in the process of conducting legal proceedings. Artificial intelligence will make it possible to free law enforcement officers and the court apparatus from the repetitive and routine processes typical of the various stages of the legal proceedings. Moreover, it will promote the implementation of transparency, openness, and accessibility of the judicial process. There is a clear auxiliary nature of the activities of artificial intelligence, which is not identical to the full implementation of justice by robots. An electronic system with artificial intelligence must be programmed so that its activities are based on the principles of limited, selective, and prioritized human decisions.

Arthur G. Bezverkhov, Andrew V. Yudin, Lydia A. Serzhantova, Maria A. Agalarova
On the Trends of Subordination of Social Programming and Institutional Design of the Economic System in the Context of the Genesis of Noonomy

Purpose Analysis of the functional role of institutional design in the system of social programming methods for building a socio-economic system transformed under the influence of digitalization processes. Design/methodology/approach The research is based on the use of institutional theory, development theory, research in the field of international economics and behavioral economics, which involves the use of both general scientific methods of cognition of economic phenomena and processes, and special tools presented by structural analysis, classification method, system approach. Findings A scientific heuristic analysis of the transformational consequences of the development of the economic system through social programming of the goals and results of its formation, which allows to propose the use in economic research of a differentiated approach to the implementation of institutional design regarding the design of public policy in the context of digital transformation. Originality/value The use of the methodological concept of institutional design, which makes it possible to formulate the achievement of social programming tasks in the implementation of state economic policy at the national and global levels in noonomy. In particular, the elements of scientific novelty are: formulation of the specifics of the regulation of socio-economic development within the new quality of the economic system, defined as “noonomy”; a systematic analysis of social programming that determines the elimination of negative effects of digitalization.

Anna V. Ipatova, Elena A. Strelchenko, Irina V. Movchan, Oksana A. Ishchenko-Padukova, Marina G. Vaskina
Digital Technologies as a Factor in the Transformation of the Educational Process

In recent years, there has been a rapid penetration of digital technologies into the educational process of schools and universities. Due to the rapidity of this process, many educational institutions are guided not by rethinking and transforming the learning process into a format of interaction adapted to the digital environment, but by adapting the previous forms and methods of learning to the «digital format». The purpose of this article is to consider the transformation of the educational process under the influence of digital technologies. The authors considered the issues of using digital educational platforms in the learning process, new challenges, and tasks that pose the need for teachers and students to work with new digital tools. The article analyzes the experience of working with digital educational platforms of teachers in the period 2020–2021 in Nizhny Novgorod and the Nizhny Novgorod region. Technical and organizational issues that indicate the unreadiness of digital educational platforms for a complete transfer of the educational process to a distance format were identified on the basis of the study. At the same time, the teachers participating in the survey note the constant updating of the content of the existing digital educational platforms and the replenishment of their content and methodological components. The authors of the article, as educators, would like digital educational platforms to post more interactive tasks, educational games, and materials with feedback that can be used in the classroom, for example, for teamwork.

Marina L. Gruzdeva, Victor P. Kuznetsov, Zhanna V. Smirnova, Evgeny A. Semakhin, Elena V. Romanovskaya

Human Capital as the Main Factor of an Innovative Economy: New Managerial Guidelines

Frontmatter
Human Capital as Economic Systems Competitiveness Increasing Factor in the Sustainable Development Context

The present article casts light upon the conceptual foundations and economics competitiveness increasing factors in the sustainable development context. Particular attention is paid to the human capital as determining increasing competitiveness and national economic growth factor in terms of the necessity of maintaining the stability of economic systems. The purpose of the study is human capital impact assessment on the stability of the economic system while increasing its competitiveness. The methodological basis of the study is made up of a set of general scientific and special methods of cognition. The research results can be used in the elaboration mechanism for increasing competitiveness in sustainable development. The present article is original research.

Elena S. Shilets, Victoria A. Kravchenko, Liudmila V. Ganich, Andrei V. Hruzan, Anna G. Turalina
Human Capital in the “Behavioral-Digital” Economics

The authors of the study aim to formulate the problem of the correlation of two innovative trends in the development of the modern economy that form its human capital—“behavioral” and “digital”; this is carried out within the framework of the methodology of interdisciplinary socio-humanitarian research. The first trend is considered as a theory, the provisions of which are related to the humanitarian factor of a significant form of human capital in economic culture in all the variety of its manifestations. The digital economy is interpreted not as a new type of economy, but as its total computerization in order to provide informational support for economic development; the formality of digitalization is emphasized, which has the potential to devalue the humanitarian component of economic development, deforming its human capital. The authors come to the conclusion that the trends considered are not antagonistic: “behavioral” with its economic culture emphasizes the socio-humanitarian content of economic activity, and “digital” marks the informational formality of a person’s economic life in society; in their dialectical unity, they characterize the formation of a new quality of human capital, the originality of its author’s consideration.

Olga V. Evgrafova, Aleksei V. Bondarenko, Tatyana N. Vasilyuk, Elena A. Kozlovskaya
Social Trigger—A New Vector of Management in an Innovative Economy

Today, the large-scale diffusion of modern innovative technologies forms a new model of worldview, where the physical picture of the world is viewed through the prism of creativity, creating new types of creativity. The innovation space as a determinant of this new paradigm provides manifestations of a person’s unique ability to creatively intervene in the course of society’s development by generating and using their knowledge. A person acts as a translator of innovative culture, ensuring the formation of the human potential of the territory, capable of accumulation, reproduction of knowledge, their increment, self-development, and generating innovative transformations of the territory. Creative and innovative human activity shifts from the position of a spontaneous process and becomes a manageable resource for the development of the territory. Taking as a basis the socio-cultural theory of Vygotsky (Imagination and creativity in childhood. Perspektiva Publishing House, St. Petersburg, 125p, 2020) and the research of Ribot (Creative imagination: Trans. from the French Ed. 2-E. LENAND, Moscow, 328p, 2019), the author considers such managerial processes in the conditions of the initial formation of a comfortable socio-cultural space, where the interaction of individuals in the space of everyday life will be carried out in conditions of creativity and creativity. Here, the objects of management are an innovative personality (a new social type of personality, convenient for an innovative economy, capable of generating and introducing into economic circulation the results of intellectual activity) and a creative personality (self-creating, sufficiently contradictory, free, socially maladaptive). But it is worth noting that a creative person is not always an innovator. Social triggers for maximizing intellectual property objects and their commercialization in the territory ensure the participation of a creative person in the innovation economy, thereby changing the territorial management system of innovative development and its infrastructural support.

Maria P. Pavlova
Digital Tools for the Export of Educational Services in the Post-soviet Space

Purpose The purpose of the study is a comprehensive analysis of the main socio-economic mechanisms for ensuring the export of educational services to the world market, substantiation of a sustainable mechanism for the interaction of participants in the educational process in a digital environment based on the active use of information and communication technologies in the context of human capital development. Methodology The study uses a collection of empirical data reflecting the composition and dynamics of exports of Russian educational services. Based on analytical methods, an algorithm of digital interaction of participants in the educational process has been developed. Findings The considered problem of the study is the substantiation of approaches to the export-oriented model of Russian education with an analysis of the main socio-economic, information and communication tools for achieving the objectives. The relevance of scientific research is determined by the need to increase the competitiveness of Russian educational products on the world market in the context of digital transformation of the educational environment based on the development of remote access technologies. The factors influencing the competitive advantages of Russian educational products in the context of human capital development at the micro- and meso-economic levels are established. Originality The authors substantiate the tools for using the identified competitive advantages that allow the formation of high-tech educational clusters that contribute to the diversification of the Russian economy.

Sergey V. Revunov, Svetlana M. Murzina, Alexander G. Oganyan, Vladimir A. Gubachev, Chenxi Song
Features of Human Resource Management as a Dominant Factor of Sustainable and Innovative Development

The article is devoted to the problems of human resource management in the conditions of scientific, technical and technological development in accordance with the requirements of the market and society. This research develops the idea of an interconnected progressive development of science and technology, manifested in the constant impact of scientific discoveries and inventions on the level of development and use of human resources. The subject of this study defines scientific and technological progress as a complex category that has a functional organization in the structure of social reproduction. The authors highlight the fundamental characteristics of such a phenomenon as scientific and technological progress, pointing to its close relationship with the improvement of human resources, productive forces in general. These characteristics are interconnection and interdependence, because scientific and technological progress today is the main prerequisite for the development of human resources. The research is based on the position that the laws of technology development should be considered from the perspective of changing the structure of society’s needs, improving productive forces, changing factors of economic modernization, as well as industrial relations at various levels of society’s evolution. The authors substantiate the idea that today the progressive development of social and economic spheres is inseparable from the materialization of scientific and technological achievements, innovations. The results presented in the article can be used in forecasting technological trends, in the development of scientific and technical policy. The main provisions of the article may be in demand for the purposes of further theoretical and methodological substantiation and practical research on the problems of formation and development of human resources. The authors believe the fact that the modern mechanism of human resource management will be effective if it is based on the systemic interaction of scientific and technological progress, innovative processes and other factors described in the article. The main provisions of the article may be used for the purposes of further theoretical and methodological substantiation and practical developments on the problems of human resource management in the context of sustainable and innovative development.

Natalya I. Khosroeva, Larisa G. Mamsurova, Irina Kh. Kuchieva
The Use of Human Resources to Drive Business Transformation Through Digital Evolution

The article examines the mechanisms for assessing the scale of development of the digital economy, analyzes the data of digitalization of Russian society in comparison with other countries. A hypothesis is put forward that there is a relationship between the level of human development and the level of digital intelligence which is tested using regression analysis tools. Human potential is a unique resource that determines the success of initiatives to digitalize the economy and the level of public confidence in digital technologies in general. Therefore, it needs increased attention and responsible management on the part of the state. Recommendations on the use of human resources for business development in the Digital Evolution are offered. As a result of the study, it was proved that the level of human development largely determines the level of digital intelligence in the study area. Consequently, the rate of development of the digital economy and the level of public confidence in digital technologies depend on the duration and quality of life, the duration of education and the gross national income.

Yulia S. Chernysheva, Zhanna V. Gornostaeva, Andrey B. Mikhailov
Modeling of the Unified Educational Space of Eurasian States

Purpose The purpose of this study is to analyze the strategic directions of personnel training for the economy of the Russian Federation, the development of human capital by increasing the competitiveness of Russian education, identification of factors to stimulate the export of educational services. Design/methodology/approach The achievement of the goals set by the study is based on the analysis of the main measures for the introduction of progressive digital tools into the export model of education, the formation of conditions for the effective self-realization of participants in the educational process, regardless of their territorial location. We used such methods of scientific cognition as: synthesis, analysis, identification of trends in the development of social processes. Findings Analysis of the main trends in the global labor market shows that the basic requirements for educational and professional qualifications of applicants are constantly increasing. The relevance of the work is connected with the need to create attractive and favorable socio-economic conditions for the study and residence of foreign citizens on the territory of the Russian Federation, as well as for the application of knowledge gained in the Russian education system to meet the needs of the labor market for qualified personnel, both in Russia and in their own countries. One of the primary tasks is to find a universal and effective mechanism for managing human capital by modern means of infocommunications in the context of an export educational model. The analysis of empirical data shows that at the present stage the Russian Federation, the Republic of Uzbekistan, the Republic of Belarus, the Republic of Kazakhstan have the potential for integration in the educational space, which allows, with the help of digital tools, to form an effective environment for the training of highly qualified specialists for various sectors of national economies. Originality/value The results of our research can be considered the development of a set of socio-economic, organizational and technological recommendations aimed at increasing the human capital index and, as a result, the quality of life for all participants in the educational system (both in the export model and for an effective strategy for the development of education within the country).

Sergey V. Revunov, Roman V. Revunov, Alexander G. Oganyan, Galina V. Plokhotnikova, Chenxi Song
Place and Role of the Discipline ‘Foreign Language’ in the Formation and Development of Human Capital at University

Purpose This paper aims at determining the place and role of the course ‘Foreign Language’ in the formation and development of human capital at university. Human capital has become the key factor in modern society. In this paper, we define human capital, its description and analysis. The level of human capital development can be evaluated with the Human Development Index taking into account life expectancy, education level, the standard of living and others. Design/methodology/approach Interdisciplinary approach is chosen and defined as one of the most effective means to increase the Human Development Index for Russia. Findings It is stated that universities are to take the leading role and apply an interdisciplinary approach to university education and work out some tools for the student’s professional development. Such an approach will contribute to their successful socialization in the professional community. The academic discipline ‘Foreign Language’ at university is a means of professional communicative competence formation. It enables specialists to be more competitive in the international labour market and more productive in the workplace. Communicative competence is achieved by working with specially designed course books, using such methods as content-language integrated learning—CLIL, dealing with tasks aimed at developing soft skills. Foreign languages in the modern educational process are at the forefront of the student’s professional growth, they retain a leading position in the development of human capital in the context of digitalization of the world community and the use of online learning opportunities. Originality/value Interdisciplinary approach is applied while designing the forms and tasks for miscellaneous ESP courses developed at the Foreign Languages Departments both in Moscow Institute of Physics and Technology and Southern Federal University. The classification of tasks for soft skills and, consequently, human capital development is presented in the article.

Ellina A. Sidelnik, Leila K. Salnaia, Natalia S. Lutsenko
Internet Corporate Social Responsibility as a Factor of Corporate Sustainability: Issues and Solutions in Management

After the COVID-19 epidemic Internet companies have become the main organization of global economic recovery. While pursuing profits, Internet enterprises must take up more social responsibilities and make greater contributions in product quality, technological innovation, environmental protection and protection of stakeholders’ rights and interests. It is found that CSR plays an important role in the path of sustainable development of enterprises. Social responsibility is not only an obligation due to a company, but most importantly, it is related to the survival and development of a company. This paper combines the relevant stakeholder theory, considers the realistic characteristics of Internet enterprises, analyzes the problems and current situation of fulfilling the social responsibility of representative Internet enterprises in China, and proposes to fulfil social responsibility in six dimensions: economic responsibility, legal responsibility, moral responsibility, charitable responsibility, economic responsibility and innovation responsibility to solve social problems and promote the sustainable development of enterprises and society.

Yang Yang
Education Digitalization as a Factor in Human Capital Asset’s Development: Modern Challenges and Development Prospects

The study aims to scientifically search the optimal socio-economic and technical solutions in the field of educational process digitalization in the context of human capital asset’s development. The scientific novelty is predetermined by the goals of minimizing the options for choosing between a wide variety of software products presented at this technical development stage, the use of which involves the transfer of some educational process elements into the virtual space. On the example of natural scientific disciplines, the possibility of transferring the educational process to virtual space is considered. The working hypothesis is due to an intensive search for the methods to reduce financial costs by the educational institution while ensuring the goal of quality education achievement with the intensive use of information and communication technologies. The research methods include a comprehensive analysis of the digital education elements, the selection of effective tools for implementing the transition to a digital model, an assessment of the potential prospects for the development of a mixed traditional-digital approach in education, a scientific study of the distance learning concept as one of the promising trajectories for the further educational development and one of the main components of the digital learning. The current state of education in the context of a market economic model is assessed in research methodology development. The result of the study is the substantiation of the strategic directions for increasing the education system functioning efficiency using digital technologies in the context of human capital development.

Svetlana M. Murzina, Sergey V. Revunov, Elena N. Lavrinenko, Roman V. Revunov, Anton D. Murzin
Transformation of the Higher Education Services Market: Comparative Analysis by OECD Countries

The research hypothesis consists in the scientific assumption that in modern conditions there is a transformation of the market of higher education services in terms of increasing openness, globality and expanding online accessibility due to the raised dynamics of society and technology development, as well as under the influence of the COVID-19 pandemic. The research is aimed at conducting a comparative analysis of the higher education services market in the OECD countries, as well as identifying its transformational trends and determining the directions of state educational policy that contribute to adaptation to new requirements. The authors identified transformational trends in the market of higher education: an increase in the educational level of the population and the demand for higher education services; increased dynamics of the development of society and technology, requiring regular updates and additions to basic higher education; expansion of requirements for educational services in terms of content, volume, forms and methods of obtaining knowledge following changing needs of society. It is determined that during the pandemic, the higher education system of the OECD countries faced challenges related to the organization of remote online exams; unequal technological equipment of participants in the learning process; risks of technical failure; lack of effective forms of e-learning for the training of specialists of a narrow profile. The state policy measures proposed by the authors can be used to overcome the difficulties of the transformational and pandemic period in the higher education of the OECD countries.

Nadezhda V. Pilipchuk, Tatiana D. Strelnikova, Olga V. Batova, Alisher Sh. Subkhonberdiev, Alexander V. Lyalyuk
The Strategies for the Sustainability of China’s Basic Pension Insurance System in the Digital Economy

With the aggravation of China’s ageing population and the slowdown of economic growth, the sustainability of the basic pension insurance system has become an important issue that needs to be paid more attention to. At the same time, the vigorous development of the digital economy has not only profoundly changed the way of human production and life but also affected the labour market and workers’ rights and interests. The emergence of new employment forms a great challenge to the current social security system based on the registered residence system and labour relations. The weakening of the function of pension insurance is a prominent problem. Therefore, the sustainability of the pension insurance system is not only related to the imbalance of revenue and expenditure of insurance funds but also connected with the background of population development, economic performance, institutional changes and digital economy. This paper discussed four aspects that affect the sustainability of the basic pension insurance systems: acceleration of population ageing, rising old-age dependency ratio and delayed retirement; co-development of three pillars’ pension insurance; revenue and expenditure gap, new employment forms and new resources of pension fund from the digital economy; maintaining and increasing the value of pension insurance fund. It also puts forward suggestions to support the sustainable development of the basic insurance system.

Zhang Xiaran
Contemporary Metropolitan Language: The Case of the Republic of Tatarstan

The research studies the changes in the language of a metropolis occurring in today’s world. It is revealed from the point of view of complex social processes that support the continuity, reproduction, and development of the urban environment. The development of the language of the metropolis is considered a factor of sustainable development, especially in the Muslim republics. It ensures the security and stability of the region. The communicative activity of an individual is presented as the cooperation of human qualities, developing new objectivity of the language as a means for the implementation of successful mutual understanding, cooperation, and sustainable development of the region. The relevance of the research is related to the fact that changes in language cause changes in human consciousness, impact personalities of people, form their culture, contribute to stability in relationships, and reduce conflicts. The methods of observation and survey used within the framework of the interdisciplinary social approach show that the linguistic personality of a person is formed under the influence of the environment and the human habitat environment of the individual. A person, who absorbs the culture, becomes a part of this linguistic culture, its traditions, and a language. Manipulations in language cause a change in a person’s consciousness and a change in their speech behavior. What our language of intercultural communication will be in the future, such will be the society of the future.

Elena V. Volkova, Sazida V. Viugina, Alla Yu. Filkova
Digitalization: Experience of Using Online Platforms in Teacher’s Preparation for Classes

This article discusses the issue of using online platforms in the educational activities of a teacher. There are a huge number of different online resources where teachers can plan their activities. In modern conditions, the use of online platforms in the educational environment is gaining momentum. The author analyzes scientific and methodological literature, notes that the global Internet network and the development of various communication services contribute to the opening of a cultural and educational environment with open access, which ultimately can facilitate the preparation of a teacher for his studies. The education system evolves from a chalkboard to computer-based teaching programs. The main learning objectives that online platforms are aimed at are considered. The positive results of using online platforms in preparation for the lesson are noted. As a result of the study of the use of online platforms in educational activities, a survey was conducted among school teachers. The conclusion was made on the basis of the study.

Zhanna V. Smirnova, Nelli G. Perevozchikova, Sergey D. Tsymbalov, Svetlana N. Kuznetsova, Svetlana V. Bulganina

Sustainability and Innovation Management

Frontmatter
Evolutionary Management in Managing Economic Growth and Sustainable Development

Purpose The purpose of this article is to develop the content of new concepts—evolutionary management, etc. and the use of their tools in the analysis of the management of economic growth and sustainable strategic development of the economic system. Design/methodology/approach Definitions of growth and sustainable development, other basic evolutionary and genetic methodological terminology of the sphere of management of these processes are given. The article substantiates the interdisciplinary and systemic methodology that determines economic growth and development, the principles of its use, the logical and semiotic nature of economic genes and genotypes, the genotypic matrix that determines economic growth and development. The block-modular and logical-structural methodology are used. Findings In this paper, synthesizing intermediate and final economic results are distinguished, affecting the growth and development of the economic genotype management units of the system with its structure of genotypic concepts, economic genes that. Genotypic concepts form conservative and liberal management mechanisms, their dynamics, unfolding into stages, stages, stages and cycles of world economic evolution with corresponding models of management and management. Genotypic content forms strategic goals at the macro and micro levels of development, mechanisms of strategic directed development and economic growth. Thus, the foundations of economic growth and development are hidden in the content of the economic genotype. Originality/value This article shows the relationship of economic growth and sustainable development with economic evolution and genetics, mechanisms for managing new sources and driving forces of growth. This paper also reveals the logical and semiotic content of economic genes and their carriers of genotypic concepts, the directions of management of these processes.

Evgeny M. Martishin, Svetlana V. Gladkaya, Alexey N. Yeletsky, Tatyana A. Zotova, Ashkhyen B. Yatsenko
Open Innovations in Modern Radical Innovation Activity

The article is devoted to the study of the features of the modern innovation process and the identification of key factors that ensure successful breakthrough innovation activity. The main focus of the research is aimed at identifying the role of open innovations in the activities of large and small organizations, as well as analyzing modern types of organizational structures for generating various types of innovations. The purpose of the article is to identify the optimal parameters of the activities of organizations that correspond to the features of the modern radical innovation process. As a result of the conducted research, the authors determined that the main share of breakthrough innovations falls on small and medium-sized enterprises, and also identified the main reasons for this pattern. The role of the concept of open innovation in innovation activity at the level of startups and mature enterprises is investigated. It is concluded that it is necessary to use it in the implementation of breakthrough projects. For supporting activities, the implementation of the provisions of this concept is not so important. A new type of matrix organizational structure, optimal for radical innovation activity, is presented. It is based on the synthesis of the provisions of open innovations and well-known types of organizational structures, including network and matrix structures.

Irina N. Shvetsova, Irina S. Zinovyeva, Sergei N. Yashin, Oksana V. Pliusnina, Natalya Y. Veselova
The Introduction of a Value-Oriented Approach to the Management of Modern Universities in the Formation of Human Capital in an Innovative Economy

Modern universities have a significant impact on the formation of human capital. Human capital, on the one hand, is a reflection of accumulated knowledge, social and personality attributes, labor skills that are necessary for participation in social and economic activities, on the other hand, it is the result of continuous self-development and vocational training. The dynamic development of society and the economy puts forward new requirements for knowledge, skills and abilities, which gives a powerful impetus to the development of universities themselves. The introduction of a value-oriented approach to the management of modern universities makes it possible to establish a new holistic university environment aimed at the formation of intellectual abilities and practical skills in the innovative economy.

Elena Y. Polyakova
Impact of Unethical Behaviour on the Value of Firms in the Real Sector

Firms in the manufacturing sector are faced with tough decisions when trying to maximize profits and use environment-friendly methods of production. In the recent past, investors have been using ethical standards, corporate social responsibility rating, and environmental protection standards, to choose investment portfolios. In the age of social media, reports of unethical behaviour spread very fast, and this can have a very drastic negative effect on share prices. In this article, we seek to understand to what extent the publication of news of unethical behaviour by firms listed on the stock exchange influences stock prices. Results confirm that stock prices respond to news on unethical behaviour. Six of the eight firms record negative abnormal returns for all days after the event day. Adopting a comprehensive corporate strategy would not only address company reputation among investors but also promote trust and confidence with stakeholders, increase future profits and shareholders’ wealth.

Njoroge Parmenas, Nina Szczygiel, Dmitry A. Shevchenko, Gor A. Abramyan
Digital Transformation as a Driver of Oilfield Services Industry Development

The paper focuses on national oilfield services as a leader in the progress of the oil and gas industry. Moreover, the paper discusses the dependence of oilfield services on imported technologies in the current development period. The authors note a negative influence of the depending factor on the development of new hard-to-reach oil and gas fields. Digital transformation of oilfield service companies is proposed as a good option for developing oilfield service businesses under sanction conditions. It is noted that digital transformation can provide a good economic result due to its relatively low cost compared with technological innovations and its ability to change the business structure, the principles of the company’s work, and the business culture. The basic terms of digital transformation are considered. Digital transformation is defined as introducing advanced IT technologies into business processes and adaptive management of changes in forms of doing business, corporate culture, internal relations, and external communications. The high level of education of employees and their inner willingness to structure changes and permanent improvement is taken as a key factor in providing a necessary level of “digital maturity” of oilfield services, which confirms its willingness to the digital transformation. The connection between technological development and digital transformation is noted, as well as its ability to provide a continuous process of improvement and search for the most effective options for the organization of the oilfield service process to achieve high economic results.

Alexey V. Beloshitskiy, Vera V. Biryukova
The Role of Transaction Costs in the Concept of Sustainable Enterprise Development

The article analyzes the concept of “sustainability”, identifies groups of factors that have a direct impact on the sustainability of the enterprise, among which the authors propose to consider, in addition to the well-known, such a factor as the presence of transaction costs. The main purpose of the article is to analyze the essence of the concept of “sustainability” and assess the impact of transaction costs on it as an internal impact factor. The study revealed the direct impact of transaction costs on the sustainability of the enterprise and its further development.

Yuliya N. Marakulina, Anton D. Murzin
Stability of the Functioning of Credit Institutions as a Factor in the Development of Information Technologies in the Context of the Digitization of the Economy

The future development of IT technologies could easily lead to the fact that an increasing number of credit institutions will switch to the digital bank business model digital banks will be able to completely oust traditional banking institutions from the market by 2025, this will lead to cardinal transformations in the financial system. The basis of the methodology for assessing the stability of the functioning of credit institutions is the choice of a system of indicators, their regulation, standardization, and taking into account volatility. The object of the research is credit institutions in the banking services market in the regions of Russia. The subject of the research is the stability of the functioning of credit institutions. The research methodology is based on general scientific and specific scientific methods: grouping, ranking, probabilistic assessment, analysis of volume indicators, variation series, and construction of integral indicators. The rating assessment based on complex normalized indicators showing the bank’s reliability characterizes the relative opportunities for the growth of industrial production in a particular region. According to the results of the study, classes of stability in the functioning of credit institutions that are ready to move to digital transformation in the face of volatility in the economy have been established. The complex nature of assessing the reliability of a bank, determining the stability class of credit institutions based on the stability indicator, which allows assessing the possibilities of digital transformation of the bank and digitalization of the banking sector, is a distinctive feature of the study.

Nadezhda I. Yashina, Olga I. Kuryleva, Elena P. Kozlova, Svetlana N. Kuznetsova, Natalia S. Andryashina
Assessment of the Stakeholders’ Contribution to Enterprise Value of the Russian Metallurgical Industry

Purpose The purpose of this paper is to develop an approach that makes it possible to assess the contribution of individual groups of stakeholders to the increment in the capitalization of the Russian metallurgical enterprises. Design/methodology/approach The research methodology includes econometric methods. Based on econometric methods using the EViews 9.0 software package, the contribution of certain groups of stakeholders to the increase in capitalization of the Russian metallurgical enterprises has been assessed. Findings The existing scientific and methodological approaches of monetary and non-monetary assessments of stakeholder groups’ contribution to the increment of the enterprise value have been systematized, which enabled to conclude the dominance of integrated approaches using quantitative and qualitative indicators. It has been found that among the methods for assessing stakeholders’ contribution, the following ones are most frequently used: a survey in the form of a questionnaire or interview, expert assessments and their varieties. In exceptional cases, econometric analysis tools and multiple regression methods are used. Originality/value It has been explored that of all groups of stakeholders, the largest contribution to the capitalization of the Russian metallurgical enterprises is made by non-financial stakeholders (personnel) and financial stakeholders (shareholders and creditors).

Maksim P. Кalynychenko, Tatiana V. Voronina, Ashkhyen B. Yatsenko, Irina V. Savenkova
Public-Law Institute of Civil Services and the Fourth Industrial Revolution

Under the conditions of the new technological revolution, understanding the role and significance of the public-law model of civil services becomes especially relevant. If the state is understood as a republic and the basis of stability and prosperity, then the achievement of social peace is possible only with a proper understanding of the public-law institution of public services. The public authorities and the public-law institution of the civil services will be able to resist other problems of the twenty-first century effectively. Moreover, scientists have called the activities leading to climate change as the biggest threat of this century. In this regard, the paper aims to form a well-founded understanding of the public-law institution of civil services in the context of the fourth industrial revolution. The research used systemic methods, methods of comparative jurisprudence, and logical analysis. A significant place is given to the methods of exegesis and hermeneutics. During the analysis, the value and significance of the public-law institution of civil services in the new conditions were substantiated. Realizing the people’s collective will, civil servants ensure the proper solution of “common affairs,” which is the essence of the state as the “trinity” of territory, population, and power. Together with the public interest, private interest is fully realized. The central role in solving the associated problems of climate change will be played by the public authorities and the public-law institution of the civil services. As a result of the study, it was found that in the context of the fourth industrial revolution, the public-law institution of civil services acquires particular importance for ensuring the stable development of a modern state and solving both internal and global problems.

Vladimir E. Berezko
Assessment of the Efficiency of Implementation and Forecasting of Innovative Processes in the Region

Based on the conducted analysis of forecasting trends of long-term development of innovation processes in the regions based on current provisions and normative documentation defining the state strategy of long-term innovation development, the author substantiates the necessity of further development of the structural-logical procedure of forecasting of development of innovation processes in the region, including adequate econometric and mathematical models in interrelation with analytical-expert methods of judgment. In the context of designing directions of development of innovation processes in the region, the methodological provisions for determining the types of development of innovation processes in the region were supplemented. These methodological provisions are based on the models reflecting the receipt of 5D-effects from the implementation of projects of innovation transformations in the region, the need for which arose in response to the identified 5D-deficiencies of the progressive development of innovation processes in the region. These violations were fixed as a result of the negative dynamics of the direct-directed indicators and the positive dynamics of the reverse-directed indicators.

Shamil I. Nigmatullin
Management of Institutional Transformation of Higher Education Identified as a Resource-Factor of Innovative Development of the Economic System of Russia

Purpose The purpose of the article is the process of managing the institutional transformation of higher education, defined as a resource-factor of innovative development of the economic system of Russia. Methodology The research is based on an integral scientific and ideological platform, which provides for the possibility of complementary use of the heuristic potential of system-functional, institutional, and evolutionary approaches to achieving the goal. The theoretical and methodological basis of this research is the fundamental works of domestic and foreign scientists on the problems of managing the institutional transformation of higher education. Results The features of the management of the institutional transformation of higher education, which is determined by the imperatives of the process of innovative development of the economic system of Russia, are revealed. The causal relationship of systemic changes in the organizational and economic mechanism of the entities of the institutional structure of higher education, combining the imperatives of strategic and innovative approaches in its functionality, has been identified, which has a significant impact on the innovative and transformational nature of the development of a new type of national economy. Scientific novelty In the paradigm of the dialectics of cause-and-effect mutual transitions, it is established that the management of transformational processes implemented at all levels of the Russian economic system naturally leads to changes in its various subsystems, including the institutional modernization of higher education. Understanding the interdependence of the studied processes allows us to form an objective idea of the target orientation of the management of the institutional transformation of higher education as a resource-factor of the innovative development of the economic system of Russia.

Alexander G. Oganyan
Digitalization of the Oil Refining Business Sector and Assessment of Its Effectiveness

The article proposes a methodology for assessing the digitalization of an engineering project. The digitalization tools used in the project are grouped by blocks of the knowledge management system, digitalization tools at the stage of development of «product-production» systems, digitalization tools at the stages of implementation in production and operation. The methodology involves the construction of a coordinate matrix with the subsequent decision-making regarding the use of tools for digitalization of projects. The resulting effects of the implemented solutions include a comprehensive increase in operational efficiency, implemented within the framework of the engineering project under study: formation of a basket of effective projects; reduction in operating costs; increasing the efficiency of facilities operation; maintenance of major repairs; general design; system digitalization; knowledge management.

Marat R. Usmanov
Valuation of Intangible Assets of the Brand of a Medical Institution

Modern conditions determine the need for effective use of the resources of medical institutions, including the intangible assets of the brand, as their intangible nature makes it difficult to measure them. The purpose of this article is to develop and substantiate a methodology for evaluating the effectiveness of intangible brand assets, including indicators such as the frequency with which a medical institution is mentioned in the information space, the number and nature of contacts with stakeholders, the number of repeated requests to the organization and the number of company activities. The methodological basis of the article is the dialectical method, as well as methods of comparative, correlation and regression analysis, which provide the possibility of establishing the degree and nature of the interdependence of the proposed criteria for evaluating intangible assets of the brand. Among the main results of the study, it is worth highlighting the creation of a methodology for assessing the intangible assets of the brand of a medical institution, which allows to establish the strengths and weaknesses of the organization in interaction with the external environment. The originality of the conducted research lies in the combination of generally accepted scientific methods and research tools for integrating quantitative indicators into the structural area of branding in order to develop an effective tool for evaluating the effectiveness of a medical institution to attract new consumers and retain the regular customers.

Natalia P. Ketova, Maxim A. Kuznetsov
The Phenomenon of the Background in Solving the Problem of the Intentionality of Future Graduates for the Hospitality Industry in the Context of a Dynamically Developing Sphere of Economic Activity

The approach to considering the issue of training future specialists for the Horeca sector is to comprehend it from the perspective of existential philosophy, the intentionality of a modern personality in order to accumulate positive experience—the background. The article analyzes the main types of activities that perform an existential-value role in the formation of future specialists in the hospitality industry and tourism, as well as competencies that contribute to the accumulation of the background, are formulated. On the basis of certain competencies, a “roadmap of the educational route for the formation of a professional background” has been developed. The idea is that certain types of social and scientific activities in higher educational institutions orient future specialists of the Horeca sector toward the development of professional identity, as well as creative constructive, spiritual, and moral initiative. Currently, there is an increasing emphasis on taking measures to develop public–private partnerships, create a favorable economic climate, introduce effective mechanisms and motivations for investors, provide guarantees for the safety and repayment of their funds, and expand business.

Larisa Kh. Gazgireeva, Olga L. Zaitseva, Marina G. Gadzhimuradova, Marina V. Vilyeva, Tatyana A. Tsybina

Blue Economy and Nature Saving Management of Sustainable Development

Frontmatter
Methodology for the Definition of the National Blue Growth Priority Targets in the Context of International Policy Initiatives. Case of the Black Sea Region

On May 31, 2018, in Burgas (Bulgaria), the Ministerial Declaration “Towards a Common Maritime Agenda for the Black Sea” was signed. A Vision Paper for an SRIA was proposed on European Maritime Day 2018. As a follow-up to its provisions, the implementation of the Strategic Research and Innovation Agenda for the Black Sea started in May 2019. It requires each participating country to define national SRIA's priority targets. This study proposes the methodology for this prioritization based on the key national priorities, regional marine policy, and national and sectoral strategies.

Andrei D. Lappo, Larisa V. Danilova, Galina V. Baturova, Alexey M. Konovalov, Polina O. Krupysheva
Regulatory Functions of Ecological Imperatives in Environmental Management

The purpose of the article is to identify the role of environmental imperatives in the regulation of human economic activity, taking into account the natural living conditions, and their use as natural resources or consumption as environmental goods. Disrupting the natural homeostasis of the natural environment, this activity is antientropic in nature, since it destroys the connections of the elements of geobiocenosis that have been formed for centuries, and, consequently, negatively affects the stable equilibrium of the natural ecosystem, weakening its carrying and regenerative capacity. This makes it necessary to use the methodology of modeling the reproduction of a stable equilibrium when developing an environmental management strategy and assessing the fixed costs of various types of resources to maintain the reproductive mode of functioning of an artificially created environmental management system. The imbalance between the consumption of natural resources and environmental benefits is fraught with serious, and sometimes irreversible negative consequences, as clearly evidenced by the example of the loss of the Aral Sea. Negative externalities are increasingly manifested at the planetary level, which increases the importance of the problem of systematic consideration of the ecological imperative in the management strategy of natural ecosystems. Based on the results of the study, reasonable recommendations have been developed on the use of nature-like agricultural technologies and renewable sources of energy. The content and text of the article are based on the results of the authors’ research.

Victor N. Ovchinnikov, Natalia P. Ketova
The Blue Economy and the Black Sea: Research Trends and Prospects for Scientific Cooperation in the Black Sea Region

Purpose This paper identifies the current state and prospects for scientific cooperation in the field of the Blue Economy in the Black Sea Region. Design/methodology/approach We conducted a bibliometric analysis of scientific publications indexed in one of the largest international citation databases of peer-reviewed literature (Scopus) for the past 5 years. The following terms were selected: Blue Economy, Ocean Economy, Blue Growth, Ecosystem-Based Management and Marine Spatial Planning. For the detailed search query, we adopted the classification of the traditional and emerging sectors of the Ocean Economy, developed by the OECD, and integrated relevant keywords (equivalents) from the marine economy framework classification of the EU, US and China Blue Economy sectors. Findings The results show that non-regional actors (like the United States, the United Kingdom, Australia, Canada) have been actively involved in the research agenda in the field of the Blue Economy, inter alia in the Black Sea Region, while the representation of the regional stakeholders (in particular, the BSEC Member States) is relatively low. The majority of the countries in the Black Sea Region are involved in the common scientific research agenda related to the Blue/Ocean Economy, including its traditional and emerging marine (ocean-based) sectors. Ecosystem-Based Management is underrepresented as a research area. The Black Sea Region significantly lacks academic-corporate collaboration in the field of the Blue Economy. Originality/value The current studies related to the development of the Blue Economy as a scientific area of research specifically in the Black Sea Region are underrepresented in the academic literature. The study allowed us to identify the countries from the Black Sea Region that are leading in terms of the research related to the Blue/Ocean Economy, as well as determine research trends for international cooperation related to the development of Blue/Ocean Economy in the Black Sea Region.

Anton A. Afanasyev, Stavros Kalognomos, Andrei D. Lappo, Larisa V. Danilova, Alexey M. Konovalov
Features of Chinese Government Policy to Stimulate Demand for Electric Vehicles: The Willingness of Car Owners

With the rapid development of China’s economy, the total number of cars and per capita ownership in China has also increased rapidly, and the environmental pollution caused by vehicle emissions has worsened. With the development of battery technology, the electric vehicle industry is also receiving more and more attention. The promotion of electric vehicles can effectively solve the environmental pollution caused by vehicle emissions, so the Chinese government has formulated a series of policies to promote the development of electric vehicles, through direct subsidies, tax breaks and other economic policies to stimulate consumer demand for electric vehicles. Consumer demand for electric vehicles is influenced by three main factors: social factors, product factors and personal factors. Government policies as a social factor will have a direct impact on consumers’ willingness to purchase electric vehicles, and different policies will have different impacts on consumers’ demand. In this paper, 138 valid questionnaires were collected through a questionnaire survey of Chinese car buyers, and the impact of three factors on consumer demand for electric vehicles was analyzed through a Probit model, focusing on the impact of different government policies on willingness to buy an electric vehicle. Through the analysis of the econometric model, we concluded that the subsidies policies have a positive effect on consumers’ willingness to purchase an electric vehicle, while the tax breaks policies do not show an effect on the consumers’ willingness to buy an electric vehicle. Besides the influence of policies, the results show that gender, education level and awareness of the environment also affect the consumers’ willingness. The attributes of the electric vehicle will decline the consumers’ willingness. Based on these results we give some suggestions that the Chinese government should formulate a systematic policy system; the Chinese government should implement a wider range of targeted supporting policies; the government should promote a series of campaigns to raise awareness of the importance of the environment.

Elena I. Lazareva, Yinan Dong
Development and Implementation of Digital Technologies in Engineering Surveys to Solve Research and Practical Problems of Rational Nature Management and Environmental Protection When Placing Construction Objects

The article considers the possibility of using remote digital technologies when conducting engineering surveys on a construction site and the surrounding area to increase the economic and environmental feasibility of an architectural project. The results of the work of the geological portal as a practice-oriented content on a particular site are presented, and the impact of digitalization on the construction sector is described in terms of a possible reduction in time required to perform pre-engineering survey.

Nadegda M. Hansivarova, Larisa A. Zolotareva, Zoya V. Buyko
China’s Sustainable Economic and Environmental Development Strategies: Is There a Correlation?

The purpose of this article is to solve the problem of whether there is a correlation between sustainable economic and environmental development strategies in China. Currently, there are few studies on the relationship between sustainable development strategies in the economic and environmental sectors. The main objective of this study is China’s sustainable economic and environmental development strategies. The author mainly uses literature research and quantitative analysis to prove if there is a correlation between economic and environmental development strategies. The author divides the development of environmental strategies in China into four phases. The first two phases are characterized by “pollute first, clean up later” development mode, which shows no sign of the correlation between economic and environmental development strategies. The latter two phases are featured by the balance between sustainable economic and environmental development, which clarifies the correlation between sustainable economic and environmental development strategies. It is shown that sustainable economic and environmental development strategies are correlated with each other. There is a mutually reinforcing relationship between sustainable economic and environmental development strategies. They are interdependent and mutually supportive.

Libin Ni
Resource Management of Economic Development of Regional Environmental Management Systems

The purpose of the article is to develop directions for the development of the resource economy. Large-scale economic development of new areas implies the rational use of natural resources, while it should be understood that the resource potential is not equivalent to economic advantages. In order to receive economic benefits from natural resources, their owners must, first of all, turn them into real factors of production. Currently, the resource-saving model of economic development sets strict imperatives for developers, users of natural resources, and economic development strategists.

Jia Hao, Victor N. Ovchinnikov
Green Transformation and the Concept of Energy Efficiency in the Housing Sector

Purpose The purpose of this paper is to determine the relationship between the growth of the housing stock and limited electricity production within the framework of the concept of energy efficiency in housing. Design/methodology/approach The results of a study of the relationship between the dynamics of housing stock development and electricity production in the context of the demographic growth of the region were obtained by the method of correlation analysis of statistical data. Based on the econometric analysis, the necessity of development and implementation of the concept of energy efficiency in the housing sector is proved. As part of the development of energy efficiency in the housing stock, the dynamics of electricity consumption by industry and housing utilities are studied and correlated with the volume of electricity produced and received during the period of independence of the Kyrgyz Republic. Findings It is determined, that in 2020 in Kyrgyzstan more than 53% of the total volume of electricity used was accounted for by the industry and the population, 26%—by the agricultural sector, and other sectors accounted for about 21%. This country is on the 83rd level by the total electricity consumption per capita in the world (IEA Statistics). The dynamics of population, the dynamics of housing stock growth and electricity demand are growing and their interdependence is confirmed in the analysis. The negative dynamics in the production of electricity and the positive dynamics in its consumption are obvious. Originality/value The concept of energy-profitable housing is suggested. We propose measures to modernize the energy supply system for housing and transform the consciousness of the population through the formation of environmental responsibility and interest in energy conservation without limiting energy use and reducing the comfort of living. The social and economic effects of the implementation of the concept of construction of energy-efficient and energy-profitable houses are considered, the necessary incentive measures on the part of the state are developed.

Aidar B. Assylbayev, Marina V. Safronchuk, Kunduzkul N. Niiazalieva, Natalia A. Brovko
Backmatter
Metadata
Title
Innovative Trends in International Business and Sustainable Management
Editors
Elena I. Lazareva
Anton D. Murzin
Baiba A. Rivza
Victoria N. Ostrovskaya
Copyright Year
2023
Publisher
Springer Nature Singapore
Electronic ISBN
978-981-19-4005-7
Print ISBN
978-981-19-4004-0
DOI
https://doi.org/10.1007/978-981-19-4005-7