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2016 | OriginalPaper | Chapter

New Business Models for the New World: Stractics in Practice

Author : Chris Outram

Published in: Digital Stractics

Publisher: Palgrave Macmillan UK

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There is little debate that the digital era has created, and will continue to create, many models which will open up entirely new ways to access markets, and interact with consumers.

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Metadata
Title
New Business Models for the New World: Stractics in Practice
Author
Chris Outram
Copyright Year
2016
Publisher
Palgrave Macmillan UK
Book
Digital Stractics

Print ISBN: 978-1-349-55869-8

Electronic ISBN: 978-1-137-57483-1

Copyright Year: 2016

DOI
https://doi.org/10.1007/978-1-137-57483-1_4

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