2007 | OriginalPaper | Chapter
Next Generation Corporate Citizenship
Authors : Bradley K. Googins, Philip H. Mirvis, Steven A. Rochlin
Published in: Beyond Good Company
Publisher: Palgrave Macmillan US
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Jack Welch, dubbed “Manager of the Century” by Fortune magazine in its review of twentieth-century business, multiplied General Electric’s market value from $14 to $400 billion during his twenty-year tenure and he continues to be a role model for business leaders and certainly many of our M.B.A.s.1 But one of his final acts, according to insiders, “left GE looking like a bunch of slugs.”