Issue 6/2010
Content (18 Articles)
The effect of the elapsed time between the initial refusal and conversion contact on conversion success: evidence from the 2nd round of the European social survey
Koen Beullens, Jaak Billiet, Geert Loosveldt
Evaluating corporate image and reputation using fuzzy MCDM approach in airline market
James J. H. Liou, Mei-Ling Chuang
An application of six sigma methodology to reduce shoplifting in bookstores
K. S. Chen, C. S. Shyu, M. T. Kuo
Sensitivity and specificity of the Mini-Mental State Examination in the Mexican population
Teresita Villaseñor-Cabrera, Joan Guàrdia-Olmos, Miriam Jiménez-Maldonado, Genoveva Rizo-Curiel, Maribel Peró-Cebollero
The relationship between personality, gender and departments: application of 16 personality factor questionnaire in the Antalya region of Turkey
A. Akın Aksu, Güçlü Şekercioğlu, V. Rüya Ehtiyar, Sevcan Yıldız, Yusuf Yılmaz
On possibilities and limitations of using self-anchoring scales in web surveys
Frederik Van Acker, Peter Theuns
Applying repertory grids technique for knowledge elicitation in quality function deployment
Hsin-Hung Wu, Jiunn-I Shieh
An application of six sigma methodology to enhance leisure service quality
H. C. Chen, K. S. Chen, T. L. Chang, C. H. Hsu
Learning cyber trust using a triadic functioning analysis: a qualitative approach
Yuan Hui Tsai, Chieh-Peng Lin, Chou-Kang Chiu, Sheng-Wuu Joe
Evaluation and comparison of European countries: public opinion on services
Pier Alda Ferrari, Paola Annoni, Giancarlo Manzi
A case of applying importance-performance analysis in identifying key success factors to develop marketing strategies
Hsin-Hung Wu, Yung-Tai Tang, Jyh-Wei Shyu
The effect of balanced development idea on the quality of life of inhabitants in selected municipalities of the Silesian province
Bozena Skotnicka-Zasadzien, Katarzyna Midor
Canonical correlation between job satisfaction and EFQM business excellence model
Ozkan Tutuncu, Deniz Kucukusta
Bayesian estimation and prediction based on Rayleigh sample quantiles
Arturo J. Fernández
Citation analysis in research on differential item functioning
Georgina Guilera, Juana Gómez-Benito, M. Dolores Hidalgo
Measuring location selection factors for international resort parks
Chin-Tsai Lin, Pin-Ju Juan