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Published in:
2018 | OriginalPaper | Chapter
3. Sustainable Intelligent Living
Authors : Martin Curley, Bror Salmelin
Published in: Open Innovation 2.0
Publisher: Springer International Publishing
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Abstract
Sustainable innovation can have several meanings and all of them are desirable. Firstly, innovations that result in better more efficient use of resources and secondly innovations that have longevity. We define innovation (Baldwin and Curley 2007) as the adoption and creation of something new, which create value for the entities that adopt and create/deliver the innovation. The business proposition for a particular innovation is only sustainable if both the creating and receiving entities achieve value more than the cost of creation and delivery and the cost of adoption. Increasingly, we are seeing that the unit of competition is moving to the ecosystem (Curley 2015).
Sustainable innovation is also full of disruptions requiring innovators to have courage to seek the unexpected. OI2 approach creates a safety net for innovation.