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2019 | OriginalPaper | Chapter

3. The Psychology of Connectivity: Follower Counts and Identity

Author : Swati Bhatt

Published in: The Attention Deficit

Publisher: Springer International Publishing

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Abstract

Information exchange is embodied in the sharing model which originated as a simple communal gossip session. On a digital platform, the network reached by communal gossip is enormous. Sharing in the virtual world builds self-esteem and confers virtual status where power is synonymous with follower counts on social media and generates a feel-good dopamine spike. But sharing is accompanied by comparison, judgment, anxiety and fear, only assuaged by additional self-revelation. The psychology of sharing creates a flywheel of ever-increasing exchange resulting in massive digital content.

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previous chapter Time: The Measure of Connectivity

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Title: The Psychology of Connectivity: Follower Counts and Identity
Author: Swati Bhatt
Publisher: Springer International Publishing
Book: The Attention Deficit
Print ISBN: 978-3-030-21847-8

Electronic ISBN: 978-3-030-21848-5

Copyright Year: 2019
DOI: https://doi.org/10.1007/978-3-030-21848-5_3

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