1979 | OriginalPaper | Chapter
Transition Behavior
Author : H. Igor Ansoff
Published in: Strategic Management
Publisher: Palgrave Macmillan UK
Included in: Professional Book Archive
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In this chapter we turn attention to the process by which ESOs change strategic behavior. In a majority of cases the change is triggered by events in the outside environment, but strategic change is also frequently caused by internal power shifts. We start our discussion with the environmentally induced change.