Use of recycled PET for soft drink bottles

The recent adoption of the European Directive on Packaging and Packaging Waste has given a regulatory impetus to an activity which was already well under way in Europe through the joint activities of ERRA (European Recovery and Recycling Association) and major food companies, such as Coca-Cola. We have also pioneered with Hoechst Celanese, in the USA, the chemical recycling of PET soft drink bottles and the use of physically cleaned post-consumer waste PET bottles in the form of multilayer bottles. These initiatives of The Coca-Cola Company are part of their overall response to protection of the environment and reduction in the use of non-renewable raw materials.