Skip to main content
Top

2017 | OriginalPaper | Chapter

7. Creation of Shared Values by Indian Enterprises

Author : Vijay Kumar Kaul

Published in: Towards A Common Future

Publisher: Springer Singapore

Activate our intelligent search to find suitable subject content or patents.

search-config
loading …

Abstract

All over the world economic activities are being increasingly organized by corporate entities, as governments are withdrawing from economic and welfare activities. Enterprises have become dominant players in all countries despite having variations in their institutional governance systems. The economic resources and technology owned and managed by these enterprises are massive. It is therefore expected that these enterprises should be encouraged and motivated to help mitigate the social and environmental problems of poverty, illiteracy, climate change, etc. By combining the creation of economic value and serving social needs, “shared value” is created. In comparison to corporate social responsibility programmes, shared values, as a concept, become an integral part of the successful corporate strategies of a large number of enterprises. This chapter aims to examine the role of Indian enterprises in creating shared values and meeting social responsibility in India. The chapter uses a content analysis technique to collect information from the latest annual reports, sustainability reports and business responsibility reports of selected companies listed on the Bombay Stock Exchange.

Dont have a licence yet? Then find out more about our products and how to get one now:

Springer Professional "Wirtschaft+Technik"

Online-Abonnement

Mit Springer Professional "Wirtschaft+Technik" erhalten Sie Zugriff auf:

  • über 102.000 Bücher
  • über 537 Zeitschriften

aus folgenden Fachgebieten:

  • Automobil + Motoren
  • Bauwesen + Immobilien
  • Business IT + Informatik
  • Elektrotechnik + Elektronik
  • Energie + Nachhaltigkeit
  • Finance + Banking
  • Management + Führung
  • Marketing + Vertrieb
  • Maschinenbau + Werkstoffe
  • Versicherung + Risiko

Jetzt Wissensvorsprung sichern!

Springer Professional "Wirtschaft"

Online-Abonnement

Mit Springer Professional "Wirtschaft" erhalten Sie Zugriff auf:

  • über 67.000 Bücher
  • über 340 Zeitschriften

aus folgenden Fachgebieten:

  • Bauwesen + Immobilien
  • Business IT + Informatik
  • Finance + Banking
  • Management + Führung
  • Marketing + Vertrieb
  • Versicherung + Risiko




Jetzt Wissensvorsprung sichern!

Footnotes
1
The total market capitalization of these 30 companies is around 42 per cent of the total market capitalization of all the companies listed on the Bombay Stock Exchange.
 
2
“A renewed EU strategy 2011–14 for Corporate Social Responsibility”, European Commission press release, http://​ec.​europa.​eu/​enterprise/​newsroom/​cf/​_​getdocument.​cfm?​doc_​id=​7010, 25 October 2011.
 
Literature
go back to reference Barnard, C. I. (1938). The Function of the Executive. Cambridge, MA: Harvard University Press. Barnard, C. I. (1938). The Function of the Executive. Cambridge, MA: Harvard University Press.
go back to reference Baron, D., & Diermeier, D. (2007). Strategic Activism and Nonmarket Strategy. Journal of Economics &Management Strategy, 16(3), 599–634.CrossRef Baron, D., & Diermeier, D. (2007). Strategic Activism and Nonmarket Strategy. Journal of Economics &Management Strategy, 16(3), 599–634.CrossRef
go back to reference Berle, A. A., & Means, G. C. (1932). The Modern Corporation and Private Property. New York: Macmillan. Berle, A. A., & Means, G. C. (1932). The Modern Corporation and Private Property. New York: Macmillan.
go back to reference Carroll, A. B. (1999). Corporate Social Responsibility: Evolution of a Definitional Construct. Business and Society, 38(3), 268–295.CrossRef Carroll, A. B. (1999). Corporate Social Responsibility: Evolution of a Definitional Construct. Business and Society, 38(3), 268–295.CrossRef
go back to reference Clark, J. M. (1939). Social Control of Business. New York: McGrawHill. Clark, J. M. (1939). Social Control of Business. New York: McGrawHill.
go back to reference Crane, A., Palazzo, G., Spence, L. J., & Matten, D. (2014). Contesting the Value of “Creating Shared Value”. California Management Review, 56(2), 130–153.CrossRef Crane, A., Palazzo, G., Spence, L. J., & Matten, D. (2014). Contesting the Value of “Creating Shared Value”. California Management Review, 56(2), 130–153.CrossRef
go back to reference Friedman, M. (1970, September 13). The Social Responsibility of Business Is to Increase Its Profits. The New York Times Magazine. Friedman, M. (1970, September 13). The Social Responsibility of Business Is to Increase Its Profits. The New York Times Magazine.
go back to reference Griffin, J. J., & Prakash, A. (2014). Corporate Responsibility: Initiatives and Mechanism. Business and Society, 54(4), 465–482.CrossRef Griffin, J. J., & Prakash, A. (2014). Corporate Responsibility: Initiatives and Mechanism. Business and Society, 54(4), 465–482.CrossRef
go back to reference Johnson, H. L. (1971), cited in Carroll, A. B. (1999). Corporate Social Responsibility: Evolution of a Definitional Construct. Business & Society, 38(3), 268–295.; Burke, L., & Logsdon, J. M. (1996, August). How Corporate Social Responsibility Pays Off. Long Range Planning, 29(4), 495–502. Johnson, H. L. (1971), cited in Carroll, A. B. (1999). Corporate Social Responsibility: Evolution of a Definitional Construct. Business & Society, 38(3), 268–295.; Burke, L., & Logsdon, J. M. (1996, August). How Corporate Social Responsibility Pays Off. Long Range Planning, 29(4), 495–502.
go back to reference Mair, J., Battilana, J., & Cardenas, J. (2012). Organizing for Society: A Typology of Social Entrepreneuring Models. Journal of Business Ethics, 111(3), 353–373.CrossRef Mair, J., Battilana, J., & Cardenas, J. (2012). Organizing for Society: A Typology of Social Entrepreneuring Models. Journal of Business Ethics, 111(3), 353–373.CrossRef
go back to reference Porter, M., & Kramer, M. (2011). Creating Shared Value. Harvard Business Review, (January–February), 63–70. Porter, M., & Kramer, M. (2011). Creating Shared Value. Harvard Business Review, (January–February), 63–70.
go back to reference Prahalad, C. K., & Hammond, A. (2002). Serving the World’s Poor, Profitably. Harvard Business Review, 80(9), 48–57. Prahalad, C. K., & Hammond, A. (2002). Serving the World’s Poor, Profitably. Harvard Business Review, 80(9), 48–57.
go back to reference Sundar, P. (2000). Beyond Business: From Merchant Charity to Corporate Citizenship, Indian Business Philanthropy Through the Ages. Delhi: Tata McGraw Hill Publication. Sundar, P. (2000). Beyond Business: From Merchant Charity to Corporate Citizenship, Indian Business Philanthropy Through the Ages. Delhi: Tata McGraw Hill Publication.
Metadata
Title
Creation of Shared Values by Indian Enterprises
Author
Vijay Kumar Kaul
Copyright Year
2017
Publisher
Springer Singapore
DOI
https://doi.org/10.1007/978-981-10-5592-8_7

Premium Partner