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2022 | OriginalPaper | Chapter

Intrapreneurship – Unternehmergeist der Mitarbeitenden

Author : Tanja Kreitenweis

Published in: Intrapreneurship

Publisher: Springer Berlin Heidelberg

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Zusammenfassung

Intrapreneurship gilt als vielversprechendes Konzept für Unternehmen, um wettbewerbsfähig zu bleiben und gewinnbringende Innovationen auf den Weg zu bringen. Basierend auf den Forschungserkenntnissen der letzten zehn Jahre wird in diesem Beitrag erklärt, wie Intrapreneurship definiert wird und dargelegt, welche positiven Eigenschaften dieses Konzept für den Unternehmenskontext hat. Zudem wird der Einfluss der Führungskraft sowie des organisationalen Rahmens auf den Unternehmergeist der Mitarbeitenden geschildert. Abschließend werden die Charakteristika von Intrapreneuren näher beleuchtet.

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Footnotes
1
Corporate Venturing bezieht sich auf unternehmerische Bemühungen, die zur Gründung neuer Geschäftsfelder innerhalb von Unternehmen führen. Diese neuen Geschäftsfelder können aus Innovationen hervorgehen oder zu Innovationen führen. Solche Innovationen besitzen das Potential neue Märkte zu erschließen und/oder neue Produktangebote zu etablieren. Diese Venturing-Bemühungen können, müssen jedoch nicht, zur Bildung neuer Organisationseinheiten führen, wie bspw. neuen Abteilungen (Sharma & Chrisman, 1999).
 
2
Unter e-Tailer werden Einzelhändler verstanden, die ihre Produkte online vertreiben.
 
3
Einen ausführlicheren Einblick in die Persönlichkeitsmerkmale von Intrapreneuren bietet der Beitrag von Nadine Chochoiek in diesem Sammelband.
 
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Metadata
Title
Intrapreneurship – Unternehmergeist der Mitarbeitenden
Author
Tanja Kreitenweis
Copyright Year
2022
Publisher
Springer Berlin Heidelberg
DOI
https://doi.org/10.1007/978-3-662-64102-6_2