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Published in:
2018 | OriginalPaper | Chapter
21. Service Consumers
Authors : Sofie Blakstad, Robert Allen
Published in: FinTech Revolution
Publisher: Springer International Publishing
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Abstract
In this chapter we build on the previous chapters to discuss how customer interaction with services has evolved, how this evolution is impacting customer behaviours and expectations, the complex relationship customers have with service providers regarding data, and what this means for financial service providers today and in the future.