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Published in:
2020 | OriginalPaper | Chapter
5. Talent Acquisition and Selection
Author : Armin Trost
Published in: Human Resources Strategies
Publisher: Springer International Publishing
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Abstract
This chapter deals with the question of how to attract and select new employees from the outside. All steps from the external presence as an employer in terms of employer branding and HR marketing to onboarding are covered. It becomes clear that very different strategies are required depending on workforce demand and the labour market situation. While traditional, passive strategies are fine for positions easy to be filled, modern, active approaches such as active sourcing, candidate retention, talent communities and candidate experience are required for hard-to-find needs. A different strategic orientation in onboarding results primarily from the understanding of leadership and organization.