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2021 | OriginalPaper | Chapter

Towards Smart Customer Knowledge Management Systems

Authors : Thang Le Dinh, Nguyen Anh Khoa Dam

Published in: Advances in Computational Collective Intelligence

Publisher: Springer International Publishing

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Abstract

Nowadays, customer focus is one of the most important challenges of enterprises in identifying customer needs and providing suitable products and services to customers. Customer focus gives prominence to knowledge about, for, and from customers. Customer knowledge management and transfer – at the right time, in the right place, and with the right quality – enable enterprises to survive in today’s business environment. This paper presents the concept of smart customer knowledge management and proposes a conceptual framework for studying and designing smart customer knowledge management systems based on the design science method.

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Metadata
Title
Towards Smart Customer Knowledge Management Systems
Authors
Thang Le Dinh
Nguyen Anh Khoa Dam
Copyright Year
2021
DOI
https://doi.org/10.1007/978-3-030-88113-9_18

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