Advertisement
Published in:
2000 | OriginalPaper | Chapter
Why Internet Advertising?
Author : Tom Hyland
Published in: Webvertising
Publisher: Vieweg+Teubner Verlag
Included in: Professional Book Archive
Activate our intelligent search to find suitable subject content or patents.
Select sections of text to find matching patents with Artificial Intelligence. powered by
Select sections of text to find additional relevant content using AI-assisted search. powered by
Does Internet advertising belong on your media plan? This is the question everyone is asking. The answer most certainly is yes, regardless of the brand you manage or the catagorie in which that brand competes. These are the facts: television audiences are migrating to the Internet and the Net is the fastest growing medium in history.