Top

Quality & Quantity

Published in:

01-09-2014

Comparative trends in global communication networks of #Kpop tweets

Authors: Minjeong Kim, Yun-Cheol Heo, Seong-Cheol Choi, Han Woo Park

Published in: Quality & Quantity | Issue 5/2014

Activate our intelligent search to find suitable subject content or patents.

search-config

AI-assisted search

Off

Abstract

This exploratory study is designed to provide an in-depth understanding of the communication world that Twitter mediates in the context of global conversations centering on the topic of Korean pop music (Kpop). Drawing on the theoretical framework of the duality of media, this study proposes that the multifaceted communication world that Twitter mediates can be understood as a result of interactions between Twitter users and the structure of Twitter. We collected all Tweets including the hashtag #kpop from November 9, 2011 to February 15, 2012, and then applied the webometric technique to visualize the #kpop Twitter networks across various regions of the world. We examined the use of URLs and hashtags in #kpop Tweets and found that Twitter use varied across regions, forming various communication networks. The results suggest that Twitter’s technological design can shape communication patterns as well as structures.

previous article Understanding the effects of political influence behaviors on informal performances

next article On the choice of measures of reliability and validity in the content-analysis of texts

Dont have a licence yet? Then find out more about our products and how to get one now:

Springer Professional "Wirtschaft+Technik"

Online-Abonnement

Mit Springer Professional "Wirtschaft+Technik" erhalten Sie Zugriff auf:

über 102.000 Bücher
über 537 Zeitschriften

aus folgenden Fachgebieten:

Automobil + Motoren
Bauwesen + Immobilien
Business IT + Informatik
Elektrotechnik + Elektronik
Energie + Nachhaltigkeit
Finance + Banking
Management + Führung
Marketing + Vertrieb
Maschinenbau + Werkstoffe
Versicherung + Risiko

Jetzt Wissensvorsprung sichern!

inform now

Springer Professional "Wirtschaft"

Online-Abonnement

Mit Springer Professional "Wirtschaft" erhalten Sie Zugriff auf:

über 67.000 Bücher
über 340 Zeitschriften

aus folgenden Fachgebieten:

Bauwesen + Immobilien
Business IT + Informatik
Finance + Banking
Management + Führung
Marketing + Vertrieb
Versicherung + Risiko

Jetzt Wissensvorsprung sichern!

inform now

Anderson, C.: The Long Tail: Why the future of business is selling less of more. Hyperion, New York (2006)

Antoci, A., Sabatini, F., Sodini, M.: Bowling alone but tweeting together: the evolution of human interaction in the social networking era. Qual. Quant. (2013). Online first

Barnett, G.A., Park, H.W.: Examining the international internet using multiple measures: new methods for measuring the communication base of globalized cyberspace. Qual. Quant. (2012). Online first. doi:10.1007/s11135-012-9787-z

Borgatti, S.P., Mehra, A., Brass, D.J., Labianca, G.: Network analysis in the social sciences. Science 323, 892–895 (2009)CrossRef

Boyd, D., Golder, S., Lotan, G. Tweet, tweet, retweet: conversational aspects of retweeting on Twitter. Proceedings of the 43rd Hawaii international conference on system sciences. http://www.danah.org/papers/TweetTweetRetweet.pdf (2010). Accessed 1 Mar 2011

Bradshaw, P. Are these the biggest moments in journalism-blogging history? Online Journalism Blog. http://onlinejournalismblog.com/2008/11/20/are-these-the-biggest-moments-in-journalism-blogging-history/ (2008). Accessed 6 Sept 2013

Bruns, A. #Eurovision: Twitter as a technology of fandom. http://www.slideshare.net/Snurb/eurovision-twitter-as-a-technology-of-fandom?from=new_upload_email (2012). Accessed 6 Sept 2013

Cho, Y.: Desperately seeking East Asia amidst the popularity of South Korean pop culture in Asia. Cult. Stud. 25(3), 383–404 (2011)CrossRef

Cho, S.E., Choi. M.G., Park, H.W. Government-civic group conflicts and communication strategies: a text analysis of TV debates on Korea‘s Import of U.S. Beef. J. Contemp. East. Asia. 11(1), 1–20. http://eastasia.yu.ac.kr/Park_cho.pdf (2012)

Choi, S.J., Park, J.Y., Park, H.W.: Using social media data to explore communication processes within South Korean online innovation communities. Scientometrics 90(1), 43–56 (2012)CrossRef

Chung, C. J., Barnett, G. A., Park, H. W.: Inferring international otcom web communities by link and content analysis. Qual. Quant. (2013). Online first. doi: 10.1007/s11135-013-9847-z.

Gerlitz, C., Helmond, A.: The like economy: social buttons and the data-intensive web. New Media Soc. (2013). Online first. doi:10.1177/1461444812472322.

Giddens, A.: The constitution of society: outline of the theory of structuration. University of California Press, Berkeley (1984)

Hansen, D., Shneiderman, B., Smith, M.A. (eds.): Analyzing Social Media Networks with NodeXL: Insights from a Connected World. Morgan Kaufmann, Boston (2010)

Hsu, C., Park, H.W.: Sociology of hyperlink networks of web 1.0, web 2.0, and Twitter: a case study of South Korea. Soc. Sci. Computer Rev. 29(3), 354–368 (2011)CrossRef

Hsu, C., Park, H.W. Mapping online social networks of Korean politicians. Gov. Inf. Q. 29(2), 169–181 (2012). doi:10.1016/j.giq.2011.09.009

Hsu, C.L., Park, S.J., Park, H.W.: Political discourse among key Twitter users: the case of Sejong city in South Korea. J. Contemp. East. Asia 12(1), 65–79 (2013)

Java, A., Song, X., Finn, T., Tseng, B.: Why we Twitter: understanding microblogging usage and communities. Joint 9th WEBKDD and 1st SNA-KDD Workshop, San Jose, CA, 2007

Khan, G.F., Yoon, H.Y., Kim, J.Y., Park, H.W. From E-government to social government: the case of Twitter use by Korea‘s central government. Online Inf. Rev. (2013, forthcoming)

Khan, G.F., Yoon, H.Y., Park, H.W. Social media communication strategies of government agencies: Twitter use in Korea and the U.S. Asian Journal of Communication (2014, forthcoming)

Kim, D.K., Kim, S.-M. (eds.): Hallyu: Influence of Korean Popular Culture in Asia and Beyond. SNU Press, Seoul (2011)

Kim, K.H.: Korean drama fever spreads among US fans. Korea Economic Daily. http://www.hankyung.com/news/app/newsview.php?aid=2012032702711 (2012, March 27)

Kivran-Swaine, F., Govindan, P., Naaman, M.: The impact of network structure on breaking ties in online social networks: unfollowing on Twitter. http://comminfo.rutgers.edu/~mor/publications/kivranswaineCHI2011. pdf (2011). Accessed 6 Sept 2013

Kwak, H., Lee, C., Park, H., Moon, S.: What is Twitter, a social network or s news media? In: Proceedings of the 19th international conference on World wide web, pp. 591–600 (2010)

Ladhani, N.: Making a difference; 140 characters at a time. Soc. Policy Mag. 43. Retrieved from Academic Search Premier, database (2010)

Larsson, A.O.: Tweeting the viewer: use of Twitter in a talk show context. A paper presented at the 2012 AoIR (Association of Internet Researchers) conference, MediaCity, 2012a

Larsson, A.O.: Understanding non-use of interactivity in online newspapers: insights from structuration theory. Inf. Soc. 28(4), 253–263 (2012b)CrossRef

Levy, J.: Beyond “boxers or briefs?” New media brings youth to politics like never before. Phi Kappa Phi Forum 88(2), 14–16 (2008). Retrieved from Academic Search Premier, database

Nye, J.: Soft Power: The Means to Success in World Politics. Public Affairs, New York (2004)

O’Riordan, S., Feller, J., Nagle, T.: The impact of social network sites on the consumption of cultural goods. Proceedings of ECIS 2011. http://aisel.aisnet.org/ecis2011/203 (2011). Accessed 6 Sept 2013

Onnela et al.: Structure and tie strengths in mobile communication networks. Proc. Nat. Acad. Sci. USA. 104(18), 7332–7336 (2007). doi:10.1073/pnas.0610245104. http://www.pnas.org/content/104/18/7332.long. Published online 24 Apr 2007

Orlikowski, W.J.: The duality of technology: rethinking the concept of technology in organizations. Organ. Sci. 3(3), 398–427 (1992)CrossRef

Pricewaterhouse Coopers (2012). Global Entertainment and Media Outlook 2012–2016

Romero, D.M., Kleinberg, J.: The directed closure process in hybrid social-information networks, with an analysis of link formation on Twitter. In: W.W. Cohen, S. Gosling (eds.) Proceedings of the fourth international conference on weblogs and social media, ICWSM 2010, Washington, 23–26 May 2010. The AAAI Press, Menlo Park (2010)

Sagolla, D.: How Twitter was born. http://www.140characters.com/2009/01/30/how-twitter-was-born/ (2009). Accessed 6 Sept 2013

Siegel, J., Chu, Y.K.: The globalization of East Asian pop music. Harvard Business School Case, 708-479 (2010)

Suh, B., Hong, L., Pirolli, P., Chi, E. H.: Want to be retweeted? Large scale analytics on factors impacting retweet in Twitter network. 2010 IEEE second international conference on social computing. http://peterpirolli.com/Professional/About_Me_files/2010-04-15-retweetability-v18-final.pdf (2010). Accessed 6 Sept 2013

Tenore, M. J.: Experimenting with Twitter: how newsrooms are using it to reach more users. http://www.poynter.org/column.asp?id=101&aid=128918 (2007). Accessed 6 Sept 2013

Thelwall, M.: Introduction to Webometrics. Morgan & Claypool, New York (2009)

van Dijk, J.: The network society: social aspects of new media, 2nd edn. Sage, Thousand Oaks (2006)

van Dijk, J.: The network society, 3rd edn. Sage, London (2012)

Verhulst, S. G.: Linked geographies: maps as mediators of reality. In Turow, J., Tsui, L. (eds.), Hyperlinked Society, pp. 191–205. Arbor, University of Michigan Press (2008)

Webster, J.: The duality of media: a structurational theory of public attention. Commun. Theory 2, 43–66 (2011). doi:10.1111/j.1468-2885.2010.01375.x CrossRef

Yoon, H.Y., Park, H.W.: Strategies affecting Twitter-based networking pattern of South Korean politicians: social network analysis and exponential random graph model. Qual. Quant. (2013). Online first. doi:10.1007/s11135-012-9777-1

Zhao, D., Rosson, M. B.: How and why people Twitter: the role that micro-blogging plays in informal communication at work. In: Proceedings of the ACM 2009 international conference on Supporting group work, pp. 243–252 (2009)

Title: Comparative trends in global communication networks of #Kpop tweets
Authors: Minjeong Kim
Yun-Cheol Heo
Seong-Cheol Choi
Han Woo Park
Publication date: 01-09-2014
Publisher: Springer Netherlands
Published in: Quality & Quantity / Issue 5/2014
Print ISSN: 0033-5177
Electronic ISSN: 1573-7845
DOI: https://doi.org/10.1007/s11135-013-9918-1

Springer Professional

Abstract

Please log in to get access to your license.

Dont have a licence yet? Then find out more about our products and how to get one now:

Springer Professional "Wirtschaft+Technik"

Springer Professional "Wirtschaft"

Other articles of this Issue 5/2014

Corporate governance and corporate social responsibility (CSR) reporting: an empirical evidence from commercial banks (CB) of Pakistan

Ethnographic studies of social causation: observing conjunctures of action sequences in particular settings

Homophily and heterophily in personal networks. From mutual acquaintance to relationship intensity

The co-occurrence of self-observed norm-conforming behavior, reduction of zero observations and remaining measurement quality

Interviewing and surveying over the phone: a reflexive account of a research on parenting

The inverted Mevorach management pyramid revisited: lessons from the January 2013 19th parliamentary elections in Israel