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2018 | OriginalPaper | Buchkapitel

Alternative Distribution Channels of Fruits and Vegetables

verfasst von : Kallirroi Nikolaou, Efthimia Tsakiridou, Foivos Anastasiadis, Konstadinos Mattas

Erschienen in: Sustainable Agriculture and Food Security

Verlag: Springer International Publishing

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Abstract

The current study aims to explore consumer attitudes and preferences towards alternative food distribution channels focusing mainly on fresh fruits and vegetables. Consumer behavior towards alternative channels and various factors affecting purchasing decision are investigated and recorded, demonstrating the value of alternative channels in distributing agro-food products. Results manifest alternative channels are trusted by the consumers and they can be expanded particularly for fresh fruits and vegetables.

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Titel: Alternative Distribution Channels of Fruits and Vegetables
verfasst von: Kallirroi Nikolaou
Efthimia Tsakiridou
Foivos Anastasiadis
Konstadinos Mattas
Verlag: Springer International Publishing
Buch: Sustainable Agriculture and Food Security
Print ISBN: 978-3-319-77121-2

Electronic ISBN: 978-3-319-77122-9

Copyright-Jahr: 2018
DOI: https://doi.org/10.1007/978-3-319-77122-9_8

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