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Erschienen in:
2021 | OriginalPaper | Buchkapitel
Analysis of Stock Investment Behavior: Case Study on College Students from Tianjin
verfasst von : Rong Chen
Erschienen in: Proceedings of the 4th International Conference on Economic Management and Green Development
Verlag: Springer Singapore
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Abstract
In recent years, more and more college students have joined the stock market due to a bull market in China. However, it is controversial whether they should invest in the stock market during the period of university. In this paper, through the questionnaire survey of college students in Tianjin, in order to analyze their stock investment behavior, Logistic model is used to research on college students’ willingness to invest in stocks, and factor analysis is used to investigate the reasons of investing in stocks for college students. According to the results, it is suggested how to guide the stock investment behavior of college students in the future.