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Über dieses Buch

This book discusses the impact of information and communication technologies, particularly social media, on the structure and landscape of contemporary cities. It presents a multidisciplinary range of theories and practical case studies and addresses a broad readership, from graduate students to practitioners active in the fields of urbanism and the architectural design of urban space. The book includes a wealth of illustrations depicting contemporary architecture and exemplary modern public spaces, as well as diagrams and tables that optimally visualize the concepts and ideas discussed.

Inhaltsverzeichnis

Frontmatter

Chapter 1. Introduction

Abstract
The urban structure of a city and its architecture are the spatial manifestation of the culture of its inhabitants. Historic urban spaces provide a basis for observation and drawing conclusions regarding the past social, economic, cultural relations. An evolutionary order of creating new typologies of space and construction technologies is emerging from the research on the history of architecture in response to the demand and new functions. The ornament and aesthetics following the cultural changes of society are subject to evolutionary changes.
Agata Bonenberg

Chapter 2. Architectural Concept: Location Versus Tradition of a Design Philosophy

Abstract
In globalized world, the geographical location of the buildings is loosing its impact on architecture, as places are loosing their identity. What instead begins to play an important role is an origin of the design concept behind architecture. It is largely determined by the creative individuality of a designer, which, in turn, is never a completely independent—self-induced feature. What should be pointed out here is the crucial role of architectural education. In the globalized architecture, academic tradition is behind the actions of the creator: design philosophy, understanding and interpreting the design process, sensitivity, ethics.
Agata Bonenberg

Chapter 3. Mass Communication and Public Space

Abstract
Traditionally, urban public spaces integrated inhabitants of a city. It provided the setting for the “space of access to information”, and this characteristic was often expressed in the architecture with elements of visual information: inscriptions, sculptural detail of the “communicative” role. Symbolism of hierarchy was expressed by the dominants of sacral and secular buildings. As mass communication takes over, the fact of “detachment” of communication from a real space becomes a fact, and it remains not without consequences on the space.
Agata Bonenberg

Chapter 4. Strategies for the Development of Public Spaces in the Era of Mass Communication

Abstract
In order to obtain high efficiency of spatial resources, it is necessary to have vision, planning and adapted legislation. Space planning, optimized management of infrastructure and resources based on information and communication technologies combined with activation of urban space through social media makes the relationship between the space and the user to become dynamic.
Agata Bonenberg

Chapter 5. Cityscape: Dominant Functions and the Role in the City Structure

Abstract
Understanding objectives of the contemporary cityscape design as a harmonious, sustainable development on the basis of the past structures, cities for information society should be based on diversification and multithreading. This approach creates potential for fixing current problems: crisis of city centres, disintegration and economic, social and cultural fragmentation—as well as the urban sprawl phenomenon. The development does not have to signify a continuation of mass urbanization known from the past decades, only a better utilization of available and owned resources.
Agata Bonenberg

Chapter 6. Designing the Living and Working Space of the Creative Class

Abstract
Design of spaces for the creative class is based on supporting creative actions through appropriate formation of space. Personal physio-psychological state, ability to concentrate, ability to think creatively, general well-being, comfort, inspiration and mood are important factors of the creative process. The combination of spatial and psychological studies is the basic necessity in creating spaces for the creative class.
Agata Bonenberg

Chapter 7. Architectural Landscape in Mass Media Coverage

Abstract
The visual potential of architecture is successfully used in media events, televised and tracked via the Internet. Creating symbols, providing backgrounds, giving the proper setting for the presented content became an important task of architecture in media message, which is necessary to create the atmosphere and drama of the performance.
Agata Bonenberg

Chapter 8. Place Brand-Building: Influencing Emotional Perception of Urban Spaces Through Social Media

Abstract
The image of urban areas created by an appropriate urban branding can attract population, when places compete to attract inhabitants and businesses. In order to do that effectively, it is necessary to understand the potentials of place to be presented to the target groups. Implementing emotional perception category into urban assessment would break away from a certain defined scheme of urban studies, and the method can be used in creating urban branding strategies.
Agata Bonenberg

Chapter 9. Spatial Transformations and Work-Related Mobility

Abstract
The increased mobility is a characteristic of the information society—migrations for economic reasons have an impact on use of space: spatial expansion, inversion and intensification are observed in the urban scale. At the same time, at the architectural level, there is a strong need for flexible design which tendencies of: reconfiguration, negotiation, adaptation.
Agata Bonenberg

Chapter 10. New Urban Developments in Genoa, Milan and Trento as an Illustration of Spatial Transformations Designed in Response to Change in Socio-economic System

Abstract
The common feature of presented case studies is the innovative approach to the problem of the urban continuation and relationship between the old and new urban structure. Three recent urban projects designed by the architect Renzo Piano refer to the revitalization of former industrial areas in three Italian cities: Genoa, Trento and Milan (Sesto San Giovanni). The quality expressed in emphasizing the unique, individual characteristics is associated here with the industrial and historical heritage, natural environment and contemporary design.
Agata Bonenberg

Chapter 11. Conclusion

Abstract
A set of statements concerning the media, information and communication technologies and cityscapes included in the book aims to create a possibly complete picture illustrating the multithreaded nature of the issue. The essence of a scientific achievement described in this publication is based on the formulation and analysis of the research problem assuming the relationship between the mass media transmission, information society and spatial behaviour of people.
Agata Bonenberg
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