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2020 | OriginalPaper | Buchkapitel

13. Cool Japan, Creative Industries, and Diversity

verfasst von : Koichi Iwabuchi

Erschienen in: Re-Imagining Creative Cities in Twenty-First Century Asia

Verlag: Springer International Publishing

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Abstract

This paper critically considers the operation and objective of Japan’s ‘creative industry’ policy and suggests how to redesign it to align it with recent attention to cultural diversity. But the paper’s scope goes beyond business and extends to defining ‘creativity’ as a means to enhance civic dialogue, sympathy, and inclusion, to imagine a better society. The ‘creative industry’ can include independent and non-profit cultural projects that promote diversity by involving artists, museums, non-governmental and non-profit organizations, public service corporations, local communities, volunteers, and researchers. Such a redesign is compatible with the creative industry policy’s aim to advance social inclusion and democratisation by promoting grassroots creativity.

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Fußnoten
1
Referring to the 2006 BBC survey of national images, Aso boasted that Japan was amongst the most favourably perceived nations and proposed to further promote the national brand by exporting more media culture (especially manga and anime, as far as he was concerned). However, he did not mention the fact that survey respondents in China and Korea had negative responses to images of Japan.
 
2
The Japanese version of soft-power discourse diverges from Nye’s in the use of media culture in international image politics. For Nye, media culture is just one of three possible resources in enhancing a nation’s soft power, the other two being respectful foreign policy and attractive democratic values established in the relevant society (2004). He warns against conflating the international appeal of media culture with soft power, stressing that soft power will not be enhanced if the other two resources are not properly developed. However, this conflation is a prevalent operational principle of cultural policy discussions in Japan.
 
5
With support from the Toyota Foundation Research Grant Program; Kajima Foundation International Academic Exchange Aid; and Monash Asia Institute, Monash University.
 
6
Supported by the Australia–Japan Foundation Grant 2016–2017 and 2017–2018, and Monash Asia Institute, Monash University.
 
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Metadaten
Titel
Cool Japan, Creative Industries, and Diversity
verfasst von
Koichi Iwabuchi
Copyright-Jahr
2020
Verlag
Springer International Publishing
DOI
https://doi.org/10.1007/978-3-030-46291-8_13