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2020 | OriginalPaper | Buchkapitel

Determinants of ICT Integration by Teachers in Higher Education in Morocco

verfasst von : Mounir Elatrachi, Samira Oukarfi

Erschienen in: Strategic Innovative Marketing and Tourism

Verlag: Springer International Publishing

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Abstract

The teacher is regarded as the true pillar of the integration of information and telecommunication technologies in education in general. Notwithstanding the many studies that have been conducted to explain the factors of ICT adoption by teachers in higher education in Morocco, few have developed a model that statistically examines the interactions between different factors. By adopting the UTAUT model of Venkatesh et al., and adding two new variables to the model; the type and modalities of access to the institution, we try to identify the determinants of ICT integration and behavioral intent. Our model explains 60.2% of the total variance of intention to use ICT, and 21.6% of the total variance in use behavior.

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Vorheriges Kapitel Customer Based Brand Equity Models in Hotel Industry: A Literature Review

Nächstes Kapitel Experiential Development and Cultural Tourist, Through the Example of the Settlement “Katomera” in Trikeri in the Prefecture of Magnesia

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Titel: Determinants of ICT Integration by Teachers in Higher Education in Morocco
verfasst von: Mounir Elatrachi
Samira Oukarfi
Verlag: Springer International Publishing
Buch: Strategic Innovative Marketing and Tourism
Print ISBN: 978-3-030-36125-9

Electronic ISBN: 978-3-030-36126-6

Copyright-Jahr: 2020
DOI: https://doi.org/10.1007/978-3-030-36126-6_32

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