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2020 | OriginalPaper | Buchkapitel

7. Hybrid Strategy

verfasst von : Mikihisa Nakano

Erschienen in: Supply Chain Management

Verlag: Springer Singapore

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Abstract

A hybrid strategy, that is, both efficiency- and responsiveness-oriented strategy, is ideal for adoption only by firms that can reduce demand uncertainty through some ingenuities. Therefore, some advanced structures (internal: integrated organization; external: partnerships with main suppliers and customers) and processes (internal: postponement, sales and operations planning; external: collaborative planning, forecasting, and replenishment) are explained.

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Vorheriges Kapitel Responsiveness-Oriented Strategy

Nächstes Kapitel Overcoming Performance Trade-Offs

This case has been described on the basis of a questionnaire (as of February 2012) and the interviews (final confirmation in March 2015).

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Titel: Hybrid Strategy
verfasst von: Mikihisa Nakano
Verlag: Springer Singapore
Buch: Supply Chain Management
Print ISBN: 978-981-13-8478-3

Electronic ISBN: 978-981-13-8479-0

Copyright-Jahr: 2020
DOI: https://doi.org/10.1007/978-981-13-8479-0_7

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