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Erschienen in:
2013 | OriginalPaper | Buchkapitel
Indian Aesthetics in Automotive Form
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Abstract
Indian sense of the beautiful concerned with pure emotion applied to evolve an external appearance of a clearly defined area of automobile. Having gotten an idea of Indian aesthetics, the points and keywords that were closest to the insights gained were penned down. The process of defining Indian Aesthetics started with sketching forms that inculcated physical and emotional inspirations gained through research. Eleven primary forms were created in styrene foam, giving a tangible form to my verbal definition of ideas and emotions. A palette of contemporary Indian volumes, surfaces and lines, was hence created. It is this pallet that has been used later in coming up with an Automotive form that suggests a new style of cars for the world, the Indian Style.