Skip to main content
Fachgebiete
Automobil + Motoren Bauwesen + Immobilien Business IT + Informatik Elektrotechnik + Elektronik Energie + Nachhaltigkeit Finance + Banking Management + Führung Marketing + Vertrieb Maschinenbau + Werkstoffe Versicherung + Risiko
DE
EN
Bücher
Zeitschriften
Themenseiten
Organisationspsychologie Projektmanagement Marketing Smart Manufacturing
Weitere Formate
Podcasts Webinare Technik Webinare Wirtschaft Kongresse Veranstaltungskalender Awards
Jetzt Einzelzugang starten
Zugang für Unternehmen
Referenzkunden
SLX-Digitalkonferenz: Zukunftswerkstatt 2024

Mehr Umsatz mit Top-Kontakten

Am 7. Mai erfahren Sie, wie Vertriebsteams Leadgenerierung, Leadnurturing und Leadstrategien effizient steuern können.
Erweiterte Suche
Anmelden
nach oben
Erschienen in:
Design Decisions for a Real Time, Alcohol Craving Study Using Physio- and Psychological Measures Kapitel lesen Erstes Kapitel lesen

2017 | OriginalPaper | Buchkapitel

Exploring the Links Between Persuasion, Personality and Mobility Types in Personalized Mobility Applications

verfasst von : Evangelia Anagnostopoulou, Babis Magoutas, Efthimios Bothos, Johann Schrammel, Rita Orji, Gregoris Mentzas

Erschienen in: Persuasive Technology: Development and Implementation of Personalized Technologies to Change Attitudes and Behaviors

Verlag: Springer International Publishing

Einloggen

Aktivieren Sie unsere intelligente Suche, um passende Fachinhalte oder Patente zu finden.

search-config
loading …

Abstract

Recent approaches on tackling the problem of sustainable transportation involve persuasive systems and applications. These systems focus on changing citizens’ behavior towards adopting transportation habits that rely more on the use of public transportation, bicycles and walking and less on private cars. A main drawback of existing applications is the limited use or lack of personalization aspects that consider differences in users’ susceptibility to persuasive strategies. In this paper, we explore two user traits that can be used for personalizing the persuasive strategies applied to end users: personality and mobility type. More specifically, we present the results of a study where we examined the perceived persuadability of eight persuasive strategies on users of five personality types and three mobility types.

Sie haben noch keine Lizenz? Dann Informieren Sie sich jetzt über unsere Produkte:

Springer Professional "Wirtschaft+Technik"

Online-Abonnement

Mit Springer Professional "Wirtschaft+Technik" erhalten Sie Zugriff auf:

  • über 102.000 Bücher
  • über 537 Zeitschriften

aus folgenden Fachgebieten:

  • Automobil + Motoren
  • Bauwesen + Immobilien
  • Business IT + Informatik
  • Elektrotechnik + Elektronik
  • Energie + Nachhaltigkeit
  • Finance + Banking
  • Management + Führung
  • Marketing + Vertrieb
  • Maschinenbau + Werkstoffe
  • Versicherung + Risiko

Jetzt Wissensvorsprung sichern!

Jetzt informieren

Springer Professional "Technik"

Online-Abonnement

Mit Springer Professional "Technik" erhalten Sie Zugriff auf:

  • über 67.000 Bücher
  • über 390 Zeitschriften

aus folgenden Fachgebieten:

  • Automobil + Motoren
  • Bauwesen + Immobilien
  • Business IT + Informatik
  • Elektrotechnik + Elektronik
  • Energie + Nachhaltigkeit
  • Maschinenbau + Werkstoffe




 

Jetzt Wissensvorsprung sichern!

Jetzt informieren

Springer Professional "Wirtschaft"

Online-Abonnement

Mit Springer Professional "Wirtschaft" erhalten Sie Zugriff auf:

  • über 67.000 Bücher
  • über 340 Zeitschriften

aus folgenden Fachgebieten:

  • Bauwesen + Immobilien
  • Business IT + Informatik
  • Finance + Banking
  • Management + Führung
  • Marketing + Vertrieb
  • Versicherung + Risiko




Jetzt Wissensvorsprung sichern!

Jetzt informieren
Vorheriges Kapitel Personalized Assistant for Health-Conscious Grocery Shoppers
Nächstes Kapitel Adapting Healthy Eating Messages to Personality
Literatur
1.
Fogg, B.J.: Persuasive Technology: Using Computers to Change What We Think and Do. Morgan Kaufmann, San Francisco (2003)
2.
IPCC Fourth Assessment Report: Mitigation of Climate Change, Chap. 5. In: Transport and its Infrastructure. Inter-governmental Panel on Climate Change (2009)
3.
Pucher, J., Dijkstra, L.: Promoting safe walking and cycling to improve public health: lessons from the Netherlands and Germany. Am. J. Public Health 93, 1509–1516 (2003)CrossRef
4.
Holleis P., Luther, M., Broll, G., Cao, H., Koolwaaij, J., Peddemors, A., Ebben, P., Wibbels, M., Jacobs, K., Raaphorst, S.: TRIPZOOM: a system to motivate sustain able urban mobility. In: 1st International Conference on Smart Systems, Devices and Technologies (2012)
5.
Anagnostopoulou, E., Bothos, E., Magoutas, B., Schrammel, J., Mentzas, G.: Persuasive Technologies for Sustainable Urban Mobility. arXiv preprint arXiv:​1604.​05957 (2016)
6.
Berkovsky, S., Kaptein, M., Zancanaro, M.: Adaptivity and personalization in persuasive technologies. In: PPT@ PERSUASIVE, pp. 13–25, April 2016
7.
Halko, S., Kientz, J.: Personality and persuasive technology: an exploratory study on health-promoting mobile applications. In: Persuasive Technology, pp. 150–161 (2010)
8.
Orji, R., Regan, L.M., Julita, V.: Gender and Persuasive Technology: Examining the Persuasiveness of Persuasive Strategies by Gender Groups. Persuasive Technology (2014)
9.
Orji, R., et al.: Tailoring persuasive health games to gamer type. In: Proceedings of the SIGCHI Conference on Human Factors in Computing Systems (2013)
10.
Youyou, W., Kosinski, M., Stillwell, D.: Computer-based personality judgments are more accurate than those made by humans. Proc. Nat. Acad. Sci. 112(4), 1036–1040 (2015)CrossRef
11.
John, O.P., Donahue, E.M., Kentle, R.L.: The Big Five Inventory-Versions 4a and 54. University of California, Berkeley, Institute of Personality and Social Research, Berkeley (1991)
12.
Rammstedt, B., Goldberg, L.R., Borg, I.: The measurement equivalence of Big-Five factor markers for persons with different levels of education. J. Res. Pers. 44(1), 53–61 (2010)CrossRef
13.
Hovland, C., Janis, I., Kelly, H.: Communication and Persuasion: Psychological Studies of Opinion Change. C.T. Yale University Press, Yale (1953)
14.
Gerber, A.S.: Big five personality traits and responses to persuasive appeals: results from voter turnout experiments. Political Behav. 35(4), 687–728 (2013)CrossRef
15.
Eysenck, H.: The Structure of Human Personality. Methuen, London (1953)
16.
Hirsh, J.B., Kang, S.K., Bodenhausen, G.V.: Personalized persuasion: tailoring persuasive appeals to recipients’ personality traits. Psychol. Sci. 23(6), 578–581 (2012)CrossRef
17.
Arteaga, S.M., Kudeki, M., Woodworth, A.: Combating obesity trends in teenagers through persuasive mobile technology. ACM SIGACCESS Access. Comput. 94, 17–25 (2009)CrossRef
18.
Anable, J., Wright, S.D.: Golden Questions and Social Marketing Guidance Report (2013)
19.
Jylhä, A., Nurmi, P., Sirén, M., Hemminki, S., Jacucci, G.: MatkaHupi: a persuasive mobile application for sustainable mobility. In: UbiComp 2013, Zurich, Switzerland (2013)
20.
Bothos, E., Apostolou, D., Mentzas, G.: Recommender systems for nudging commuters towards eco-friendly decisions. Intell. Decis. Technol. 9(3), 295–306 (2015)CrossRef
21.
Gabrielli, S., Forbes, P., Jylhä, A., Wells, S., Sirén, M., Hemminki, S., Jacucci, G.: Design challenges in motivating change for sustainable urban mobility. Comput. Hum. Behav. 41, 416–423 (2014)CrossRef
22.
Froehlich, J., Froehlich, T.D., Klasnja, P., Mankoff, J., Consolvo, S., Harrison, B.: UbiGreen: Investigating a mobile tool for tracking and supporting green transportation habits. In: Proceedings of the SIGCHI Conference on Human Factors in Computing Systems 2009, pp. 1043–1052. ACM (2009)
23.
Orji, R., Vassileva, J., Mandryk, R.: Modeling the efficacy of persuasive strategies for different gamer types in serious games for health. User Model. User-Adapted Interact. 24(5), 453–498 (2014)CrossRef
24.
Lelie, C.: The value of storyboards in the product design process. Pers. Ubiquitous Comput. 10(2–3), 159–162 (2005)
25.
Paolacci, G., Chandler, J., Ipeirotis, P.G.: Running experiments on amazon mechanical turk. Judgm. Decis. Mak. 5, 411–419 (2010)
26.
27.
Hair Jr., J.F., Hult, G.T.M., Ringle, C., Sarstedt, M.: A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM). Sage Publications (2016)
28.
29.
Henseler, J., Ringle, C.M., Sinkovics, R.: The use of partial least squares path modeling in international marketing. Adv. Int. Mark. 20(20), 277–319 (2009)
Metadaten
Titel
Exploring the Links Between Persuasion, Personality and Mobility Types in Personalized Mobility Applications
verfasst von
Evangelia Anagnostopoulou
Babis Magoutas
Efthimios Bothos
Johann Schrammel
Rita Orji
Gregoris Mentzas
Copyright-Jahr
2017
Buch
Persuasive Technology: Development and Implementation of Personalized Technologies to Change Attitudes and Behaviors

Print ISBN: 978-3-319-55133-3

Electronic ISBN: 978-3-319-55134-0

Copyright-Jahr: 2017

DOI
https://doi.org/10.1007/978-3-319-55134-0_9