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2020 | Buch

The Call for Innovation Kapitel lesen Erstes Kapitel lesen

Make Your Organization a Center of Innovation

Tools and Concepts to Solve Problems and Generate Ideas

verfasst von: Stijn Van Hijfte

Verlag: Apress

Enthalten in: Springer Professional "Wirtschaft+Technik" , Springer Professional "Wirtschaft"

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Über dieses Buch

The call for innovation within both society and all sectors of enterprise at large grows louder every day. In order to achieve this, organizations need to attract talent with the insight and creativity necessary to be able to understand the needs of not only this generation, but also future generations. Make Your Organization a Center of Innovation introduces key frameworks that can be adapted to any business or team focused on innovation.

Some aspects that are crucial for an organization to become a center of innovation are change management, process mining, and overall company strategy. Author Stijn Van Hijfte also introduces you to newer techniques that are still making their way up the ladder to overall industry adoption. These include AI, blockchain, and intelligent automation. Van Hijfte also takes care to ensure you choose the right innovation strategy for your specific company goals, as opposed to solely showing off the latest industry trends within the topic.

Make Your Organization a Center of Innovation is perfect for business leaders, students, recruiters, and more. You will come away with insights about how to best prepare your team’s stakeholders for the changes that innovation brings. The mission and vision of your organization should always be promoting new ideas, but a roadmap is needed to implement them effectively. Make Your Organization a Center of Innovation is the guide you’ve been seeking.

What You Will Learn

Discover key innovation and idea generation frameworks that can be molded to suit your organizationPrepare stakeholders for the changes that will take placeChoose the right strategy for the mission and vision of the company Create an environment that actually promotes new ideas

Who This Book is ForProfessionals that have an interest in innovation and want to have a high-level understanding of technologies and trends that could be useful in their search towards new solutions.

Inhaltsverzeichnis

Frontmatter
Chapter 1. The Call for Innovation
Abstract
The call for innovation and change both within society and the enterprise grows ever louder. If companies don’t prioritize change, it almost feels as if they are doomed to fail. And in some sense that might be true. We are living in an environment that changes ever faster, and those that aren’t willing to adapt will fall behind. Change involves taking more risks that can create more pressure for decision makers. What is the right action to take, how do we begin, and when is the right moment? There is no clear answer on these questions so that management has difficult choices to make.
Stijn Van Hijfte
Chapter 2. Company Strategy
Abstract
Before we enter into specific innovation frameworks or take a closer look at change methodologies, we should consider first of all the overall strategy of the company. The strategy that you apply to your use case in turn also determines how all the stakeholders within the organization approach change as well. Even though people will not spend their days reading through all the details of what the company strategy might be, some of the major ideas that make up the business (and digital) strategy of the firm do stick with people and in turn give them a way of looking at things as well. Important here is that strategy doesn’t remain text but also is part of the active way of doing things. Within the innovative organization framework we defined as in Figure 2-1, this is the first aspect from our top-down approach.
Stijn Van Hijfte
Chapter 3. Innovation Frameworks
Abstract
A lot of companies nowadays are focusing on innovation or are at least trying to include it in their way of working. This innovation can mean many things: product innovation, process innovation, and digital innovation which are all concepts that are frequently thrown around when we are discussing change. To be able to really support these innovations, we need frameworks in place that can actually push us forward and help us to really understand what the right way forward is. It is also one of the aspects that I see as a building block of the innovative organization. Without one or more of these frameworks in place, ideation and innovation within the company aren’t properly supported and the results will always be below our expectations. Before we dive deeper into some of the more and less well-known frameworks out there that can support you in your quest toward innovation, let’s have a closer look at what types of innovation are possible. Within our innovative organization framework, this is the second major aspect we should pay proper attention to.
Stijn Van Hijfte
Chapter 4. Change Frameworks
Abstract
The reason why I have added a chapter on change frameworks is because a proper focus on the impact of change on the people working within the company is often ignored. Investments focus on the technical side of the project and the overall business impact instead of giving proper leadership to people through these moments of uncertainty. Change, digitalization, and innovation are seen as very common in the modern enterprise, while the reality teaches us this isn’t the case. Change is often forced upon employees and customers alike. And when we do so, we are surprised this is met with resistance and criticism. Instead of really getting stakeholders involved, organizations often choose to bulldoze change upon everyone. This doesn’t allow for effective support to grow and makes it even more difficult to make sure we have an effective implementation. The project that could have been finished in a couple of weeks sometimes drags on for months because people are fighting the change.
Stijn Van Hijfte
Chapter 5. Digital Solutions and Trends
Abstract
With this fifth chapter I want to introduce you some basic concepts of technologies and trends that might help you in the future. Each of these influences the changes modern organizations go through and is often at the center of current innovation. I am quite sure that you are already aware about most of these; still I think it is crucial to give you an overview of these concepts, what they mean, and how they could change your life. I don’t expect any of you to be a technical professional, but even a basic understanding of some of these technologies can help you in future discussions with any IT department. They might also help you to consider what is feasible within your current company environment and where you still have work to be done.
Stijn Van Hijfte
Chapter 6. Continuous Learning
Abstract
If we want to become successful as an organization, we need to make continuous learning a cornerstone of the company culture. Only this way can we ensure the future of what we do and make sure that we can keep on innovating in a positive manner. Too many organizations get stuck in the way they are doing things and refuse to look outside of what they know. Knowledge and experience leads to new insights, and only if we continuously combine both external and internal information, we can keep on improving the performance of the organization. Education and learning are often seen as investments that don’t get proper return. Only by accepting that you have a continuous need of new knowledge can we make sure that we stay competitive, creative, and innovative. However, for most of you this will mean a real change in the way things are currently being done. Perhaps it is a good idea we go through the benefits for both the individual and the organization first, before we go into the details how we can make continuous learning a real part of the company culture. It is also because of this that continuous learning is a key component of what we call “the innovative organization” in Figure 6-1.
Stijn Van Hijfte
Chapter 7. Focus and Expertise
Abstract
We have now already gone through a lot of information when we talk about innovation and the impact it might have on the organization. However, before we go into more detail on the innovation and idea generation process at the company, we should focus on what we are actually innovating. The change we want to implement into the firm can focus on every aspect of life, and as such we should be willing to look out of the box. When all elements are in place to create both an innovative and creative environment, we should focus on how the team should look like to promote and support the innovation process and problem solving requirements of the company. As there are several approaches to implement such a team, we are going to have a closer look at the different organizational models that are commonly in use. First however, we are going to shortly discuss what our innovation efforts could focus on and what the impact might be on the organization. Depending on the needs and wants of the company, a different set of professionals is needed to aid with their expertise and insights. In Figure 7-1 we refer to the innovation team, but this chapter will also explore the focus of innovation and what expertise we need to discover the right innovations.
Stijn Van Hijfte
Chapter 8. The Innovation Process
Abstract
We have seen the different steps that make the creativity cycle and what frameworks provide further guidance when we talk about change within the organization. However, we often see that the digital tools that might help in several of these steps are not highlighted or not understood. My goal is to introduce these tools here and how they can help you in each step of the innovation cycle. They can help with the analysis and understanding the problems we are dealing with in a clear manner, boost the idea generation process, testing of our solutions, up to the actual implementation.
Stijn Van Hijfte
Chapter 9. Concluding Remarks
Abstract
In this book I have tried to highlight the key components which are necessary to allow your organization to become a center of innovation and a leader within your industry. It should be clear by now that you cannot force innovation and creativity in any way, and you should rather foster these talents within the people working in the company. As you have seen through the different chapters in this book, innovation and creativity have to be stimulated and boosted on every level of the organization. Only if we properly support creativity, fresh ideas, and change can we develop a culture that actually allows for new solutions to be generated. Innovation is not just a process you can go through once and which will deliver you great results. This road will only bring you disappointment. Your entire company needs to have innovation as part of the strategy and its goals.
Stijn Van Hijfte
Backmatter
Metadaten
Titel
Make Your Organization a Center of Innovation
verfasst von
Stijn Van Hijfte
Copyright-Jahr
2020
Verlag
Apress
Electronic ISBN
978-1-4842-6507-9
Print ISBN
978-1-4842-6506-2
DOI
https://doi.org/10.1007/978-1-4842-6507-9

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