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Erschienen in:
1998 | OriginalPaper | Buchkapitel
Overview: The Key Conclusions
verfasst von : Michael de Kare-Silver
Erschienen in: E-Shock
Verlag: Palgrave Macmillan UK
Enthalten in: Professional Book Archive
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It’s all happening very quickly. In just five years since it went commercial the Internet is proving to be one of the biggest phenomena business has seen. Bursting onto the scene in 1994 it has caused a major rethink on how to sell products and services to consumers. Many companies are rushing to explore this new opportunity. What potential does it hold, will it impact and if so, when?