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Erschienen in:
1989 | OriginalPaper | Buchkapitel
The Pure Theory of Technology Pricing
verfasst von : Francis Bidault
Erschienen in: Technology Pricing
Verlag: Palgrave Macmillan UK
Enthalten in: Professional Book Archive
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When one hears professionals justify the method they use to fix the price of their technologies, one is struck by their need to refer back to principles to show that their evaluations are not arbitrary. Reading Les Nouvelles (the review of the Licensing Executives’ Society) is most interesting from this point of view. It contains many articles written by experts who endeavour to establish a connection between theory and practice.1