Skip to main content
Fachgebiete
Automobil + Motoren Bauwesen + Immobilien Business IT + Informatik Elektrotechnik + Elektronik Energie + Nachhaltigkeit Finance + Banking Management + Führung Marketing + Vertrieb Maschinenbau + Werkstoffe Versicherung + Risiko
DE
EN
Bücher
Zeitschriften
Themenseiten
Organisationspsychologie Projektmanagement Marketing Smart Manufacturing
Weitere Formate
Podcasts Webinare Technik Webinare Wirtschaft Kongresse Veranstaltungskalender Awards
Jetzt Einzelzugang starten
Zugang für Unternehmen
Referenzkunden
SLX-Digitalkonferenz: Zukunftswerkstatt 2024

Mehr Umsatz mit Top-Kontakten

Am 7. Mai erfahren Sie, wie Vertriebsteams Leadgenerierung, Leadnurturing und Leadstrategien effizient steuern können.
Erweiterte Suche
Anmelden
nach oben
Erschienen in:
Introduction Kapitel lesen Erstes Kapitel lesen

2020 | OriginalPaper | Buchkapitel

12. Untangling Legitimacy Complexity: Huawei’s Engagement with Government and Media

verfasst von : Lei Li, Sunny Li Sun

Erschienen in: Huawei Goes Global

Verlag: Springer International Publishing

Einloggen

Aktivieren Sie unsere intelligente Suche, um passende Fachinhalte oder Patente zu finden.

search-config
loading …

Abstract

Despite its phenomenal success in China and beyond, Huawei has encountered serious and prolonged legitimization challenges in some prominent Western countries. We explore a cross-border stakeholder engagement perspective and elaborate that Huawei has had trouble coping with the governments and media in developed Western countries due to its stakeholder engagement deficiencies and local negative national stereotyping it faces. We discuss some possible adaptation approaches such as negotiation and defensive strategies and conclude with scholarly and managerial implications.

Sie haben noch keine Lizenz? Dann Informieren Sie sich jetzt über unsere Produkte:

Springer Professional "Wirtschaft+Technik"

Online-Abonnement

Mit Springer Professional "Wirtschaft+Technik" erhalten Sie Zugriff auf:

  • über 102.000 Bücher
  • über 537 Zeitschriften

aus folgenden Fachgebieten:

  • Automobil + Motoren
  • Bauwesen + Immobilien
  • Business IT + Informatik
  • Elektrotechnik + Elektronik
  • Energie + Nachhaltigkeit
  • Finance + Banking
  • Management + Führung
  • Marketing + Vertrieb
  • Maschinenbau + Werkstoffe
  • Versicherung + Risiko

Jetzt Wissensvorsprung sichern!

Jetzt informieren

Springer Professional "Wirtschaft"

Online-Abonnement

Mit Springer Professional "Wirtschaft" erhalten Sie Zugriff auf:

  • über 67.000 Bücher
  • über 340 Zeitschriften

aus folgenden Fachgebieten:

  • Bauwesen + Immobilien
  • Business IT + Informatik
  • Finance + Banking
  • Management + Führung
  • Marketing + Vertrieb
  • Versicherung + Risiko




Jetzt Wissensvorsprung sichern!

Jetzt informieren
Vorheriges Kapitel Exemplar Partner or Controversial Outsider? Huawei’s Strategic Engagement in Oceania
Nächstes Kapitel Red Teaming Strategy: Huawei’s Organizational Learning and Resilience
Fußnoten
1
Our working definition of developed Western countries is consistent with Huang et al. (2017) who refer to the countries such as Australia, Canada, France, Germany, Italy, Sweden, Switzerland, U.K., and U.S.
 
2
The use of this term resembles “competence deficiencies” by Luo and Rui (2009).
 
Literatur
Alon, Ilan, and Tim Simpson. 2013. Huawei Enters the United States. Case Number: W13306-PDF-ENG. Boston: Harvard Business School Publishing.
Ashforth, Blake E., and Barrie W. Gibbs. 1990. The Double-edge of Organizational Legitimation. Organization Science 1 (2): 177–194.CrossRef
Bartlett, Christopher A., and Sumantra Ghoshal. 1989. Managing Across Borders: The Transnational Solution. Boston: Harvard Business School Press.
Bundy, Jonathan, and Michael D. Pfarrer. 2015. A Burden of Responsibility: The Role of Social Approval at the Onset of a Crisis. Academy of Management Review 40 (3): 345–369.CrossRef
Bundy, Jonathan, Christine Shropshire, and Ann K. Buchholtz. 2013. Strategic Cognition and Issue Salience: Toward an Explanation of Firm Responsiveness to Stakeholder Concerns. Academy of Management Review 38 (3): 352–376.CrossRef
Busvine, Douglas. 2019. Despite Political Headwinds, Huawei Wins 5G Customers in Europe. Reuters, October 15.
Campbell, John L. 2007. Why Would Corporations Behave in Socially Responsible Ways? An Institutional Theory of Corporate Social Responsibility. Academy of Management Review 32 (3): 946–967.CrossRef
Campbell, Joanna Tochman, Lorraine Eden, and Stewart R. Miller. 2012. Multinationals and corporate social responsibility in host countries: Does distance matter? Journal of International Business Studies 43: 84–106.
Celly, Nikhil, Mary Han, and Penny Lau. 2015. Huawei in Canada: Can It Become a Trusted Player? Case Number HK1061-PDF-ENG. Boston: Harvard Business School Publishing.
Chiu, Cindy, Chris Ip, and Ari Silverman. 2012. Understanding Social Media in China. McKinsey Quarterly 2: 78–81.
Crane, Andrew, and Trish Ruebottom. 2011. Stakeholder Theory and Social Identity: Rethinking Stakeholder Identification. Journal of Business Ethics 102 (1): 77–87.CrossRef
Crilly, Donal, Na Ni, and Yuwei Jiang. 2015. Do-No-Harm versus Do-Good Social Responsibility: Attributional Thinking and the Liability of Foreignness. Strategic Management Journal 37: 1316–1329.CrossRef
Deephouse, David L., and Mark C. Suchman. 2008. Legitimacy in Organizational Institutionalism. In The Sage Handbook of Organizational Institutionalism, ed. Royston Greenwood, Christine Oliver, Kerstin Sahlin, and Roy Suddaby, 49–77. Thousand Oaks, CA: Sage.CrossRef
Deng, Ping, Andrew Delios, and Mike Peng. 2020. A Geographic Relational Perspective on the Internationalization of Emerging Market Firms. Journal of International Business Studies 51 (1): 50–71.CrossRef
Elg, Ulf, Pervez N. Ghauri, John Child, and Simon Collinson. 2017. MNE Microfoundations and Routines for Building a Legitimate and Sustainable Position in Emerging Markets. Journal of Organizational Behavior 38 (9): 1320–1337.CrossRef
Fang, Tony, and Dina Chimenson. 2017. The Internationalization of Chinese Firms and Negative Media Coverage: The Case of Geely’s Acquisition of Volvo Cars. Thunderbird International Business Review 59 (4): 483–502.CrossRef
Farrell, Henry, and Abraham Newman. 2019. Weaponized Globalization: Huawei and the Emerging Battle over 5G Networks. Global Asia, October 2.
Freeman, R. Edward. 1984. Strategic Management: A Stakeholder Approach. Boston, MA: Pitman Publishing.
Freeman, R. Edward, Jeffrey S. Harrison, Andrew C. Wicks, Bidhan L. Parmar, and Simone de Colle. 2010. Stakeholder Theory: The State of the Art. Cambridge: Cambridge University Press.CrossRef
Harting, Troy R., Susan S. Harmeling, and S. Venkataraman. 2006. Innovative Stakeholder Relations: When ‘Ethics Pays’ (and When It Doesn’t). Business Ethics Quarterly 16 (1): 43–68.CrossRef
He, Xinming, and Jianghong Zhang. 2018. Emerging Market MNCs’ Cross-Border Acquisition Completion: Institutional Image and Strategies. Journal of Business Research 93: 139–150.CrossRef
Hille, Kathrin. 2019. How Huawei Lost Its PR Battle in the West. Financial Times, February 20.
Hilton, James L., and William von Hippel. 1996. Stereotypes. Annual Review of Psychology 471 (1): 237–271.CrossRef
Hofman, Peter S., Lei Li, Sunny Li Sun, and Yanxue Sun. 2019. Institutional Drivers of Stakeholder Engagement and Legitimacy of Chinese MNEs. In Socially Responsible International Business: Critical Issues and the Way Forward, ed. Leonidas C. Leonidou, Constantine S. Katsikeas, Saeed Samiee, and Constantinos N. Leonidou. Northampton, MA: Edward Elgar.
Huang, Kenneth Guang-lih, Xuesong Geng, and Heli Wang. 2017. Institutional Regime Shift in Intellectual Property Rights and Innovation Strategies of Firms in China. Organization Science 28 (2): 355–377.CrossRef
Husted, Bryan W., and David B. Allen. 2006. Corporate Social Responsibility in the Multinational Enterprise: Strategic and Institutional Approaches. Journal of International Business Studies 37: 838–849.CrossRef
Husted, Bryan W., Ivan Montiel, and Petra Christmann. 2016. Effects of Local Legitimacy on Certification Decisions to Global and National CSR Standards by Multinational Subsidiaries and Domestic Firms. Journal of International Business Studies 47: 382–397.CrossRef
Khanna, Sri R. 1986. Asian Companies and the Country Stereotype Paradox: An Empirical Study. Columbia Journal of World Business 21: 29–38.
Kittilaksanawong, Wiboon, and Freddy Rocky Mason. 2017. Huawei-Leica Alliance: Reinventing Smartphone Photography or Building Brand Image? Case number: W17065-PDF-ENG, Boston: Harvard Business School Publishing.
Kostova, Tatiana. 1999. Transnational Transfer of Strategic Organizational Practices: A Contextual Perspective. Academy of Management Review 24 (2): 308–324.CrossRef
Kostova, Tatiana, and Srilata Zaheer. 1999. Organizational Legitimacy under Conditions of Complexity: The Case of the Multinational Enterprise. Academy of Management Review 24 (1): 64–81.CrossRef
Kostova, Tatiana, Kendall Roth, and M. Tina Dacin. 2008. Institutional Theory in the Study of Multinational Corporations: A Critique and New Directions. Academy of Management Review 33 (4): 994–1006.CrossRef
Li, Jiatao, Peixin Li, and Baolian Wang. 2019. The Liability of Opaqueness: State Ownership and the Likelihood of Deal Completion in International Acquisitions by Chinese Firms. Strategic Management Journal 40: 303–327.
Lu, Yueyang Maggie. 2012. Australia bars Huawei from Broadband Project. Reuters, March 26.
Luo, Yadong, and Huaichuan Rui. 2009. An Ambidexterity Perspective toward Multinational Enterprises from Emerging Economies. Academy of Management Perspectives 23: 49–70.CrossRef
Luo, Yadong, Ying Huang, and Stephanie Lu Wang. 2012. Guanxi and Organizational Performance: A Meta-Analysis. Management and Organization Review 8 (1): 139–172.CrossRef
Luo, Xiaowei, Jianjun Zhang, and Christopher Marquis. 2016. Mobilization in the Internet Age: Internet Activism and Corporate Response. Academy of Management Journal 59 (6): 2045–2068.CrossRef
Luo, Xiaowei, Danqing Wang, and Jianjun Zhang. 2017. Whose Call to Answer: Institutional Complexity and Firms’ CSR Reporting. Academy of Management Journal 60 (1): 321–344.CrossRef
Markoff, John and David Barboza. 2010. New frontier for Chinese company is the U.S.; Washington worries that telecommunications giant threatens security. International Herald Tribune, October 26.
Marques, Joseph C., Anna Lupina-Wegener, and Susan Schneider. 2017. Internationalization Strategies of Emerging Market Banks: Challenges and Opportunities. Business Horizons 60 (5): 715–723.CrossRef
McWilliams, Abagail, and Donald Siegel. 2001. Corporate Social Responsibility: A Theory of the Firm Perspective. Academy of Management Review 26 (1): 117–127.CrossRef
Meyer, Klaus E., Ram Mudambi, and Rajneesh Narula. 2011. Multinational Enterprises and Local Contexts: The Opportunities and Challenges of Multiple Embeddedness. Journal of Management Studies 48 (2): 235–252.CrossRef
Meyer, Klaus E., Yuan Ding, Jing Li, and Hua Zhang. 2014. Overcoming Distrust: How State-Owned Enterprises Adapt Their Foreign Entries to Institutional Pressures abroad? Journal of International Business Studies 45: 1–24.CrossRef
Meyer, Klaus E., Daniel H. M. Chng, and Jianhua Zhu. 2015. Shanggong group: Chinese Challenger Acquires German Premium Brands. CASE No. 9B15M095, Ivey Case Centre.
Mitchell, Ronald K., Bradley R. Agle, and Donna J. Wood. 1997. Toward a Theory of Stakeholder Identification and Salience: Defining the Principle of Who and What Really Counts. Academy of Management Review 22 (4): 853–886.CrossRef
Mithani, Murad A. 2017. Liability of Foreignness, Natural Disasters, and Corporate Philanthropy. Journal of International Business Studies 48 (8): 941–963.CrossRef
Ofek, Elie, and John Masko. 2019. Huawei and the U.S.-China Trade War. Case Number: 520017-PDF-ENG, Boston: Harvard Business School Publishing.
Ofek, Elie, Tian Tao, Eden Yin, and Nancy Hua Dai. 2018. Huawei: How Can We Lead the Way? Case Number: 518071-PDF-ENG, Boston: Harvard Business School Publishing.
Olsen, Tricia D. 2017. Political Stakeholder Theory: The State, Legitimacy, and the Ethics of Microfinance in Emerging Economies. Business Ethics Quarterly 27 (1): 71–98.CrossRef
Pant, Anirvan, and J. Ramachandran. 2012. Legitimacy beyond Borders: Indian Software Services Firms in the United States, 1984 to 2004. Global Strategy Journal 2: 224–243.CrossRef
Phillips, Robert. 2003. Stakeholder Legitimacy. Business Ethics Quarterly 13 (1): 25–41.CrossRef
Porter, Michael E., and Mark R. Kramer. 2006. Strategy and Society: The Link between Competitive Advantage and Corporate Social Responsibility. Harvard Business Review 84 (12): 78–92.
Post, James E., Lee E. Preston, and Sybille Sachs. 2002. Managing the Extended Enterprise: The New Stakeholder View. California Management Review 45 (1): 6–28.CrossRef
Prasso, Sheridan. 2011. What makes China telecom Huawei so scary? Fortune, June 28.
Qin, Bei, David Strömberg, and Wu. Yanhui. 2017. Why Does China Allow Freer Social Media? Protests versus Surveillance and Propaganda. Journal of Economic Perspectives 31 (1): 117–140.CrossRef
Rathert, Nikolas. 2016. Strategies of Legitimation: MNEs and the Adoption of CSR in Response to Host-Country Institutions. Journal of International Business Studies 47: 858–879.CrossRef
Roland Berger Strategy Consultants. 2014. How to Integrate Overseas Acquisitions Successfully. Think:Act.
Sachs, Sybille, and Edwin Ruehli. 2011. Stakeholder Matter: A New Paradigm for Strategy in Society. Cambridge, UK: Cambridge University Press.CrossRef
Salomon, Robert. 2016. Global Vision: How Companies Can Overcome the Pitfalls of Globalization. New York, NY: Palgrave Macmillan.CrossRef
Salomon, Robert, and Zheying Wu. 2012. Institutional Distance and Local Isomorphism Strategy. Journal of International Business Studies 43 (4): 343–367.CrossRef
Scott, William Richard. 1995. Institutions and Organizations. Thousand Oaks, CA: Sage.
Shi, Weilei (Stone), Lívia Markóczy, and Ciprian V. Stan. 2014. The Continuing Importance of Political Ties in China. Academy of Management Perspectives 28(1): 57–75.
Shields, Todd, Bill Allison, Patrick Donahue, Stefan Nicola, and Lenka Ponikelska. 2019. Ban Huawei? U.S. Allies Mostly Resist. Bloomberg Businessweek, May 13, 4614: 20–21.
Spencer, Ante E., and Shayndi Raice. 2010. Dignitaries Come on board to Ease Huawei into U.S. The Wall Street Journal, September 21.
Stevens, Charles E., En Xie, and Mike W. Peng. 2016. Toward a Legitimacy-Based View of Political Risk: The Case of Google and Yahoo in China. Strategic Management Journal 37: 945–963.CrossRef
Suchman, Mark C. 1995. Managing Legitimacy: Strategic and Institutional Approaches. Academy of Management Review 20: 571–610.CrossRef
Sun, Sunny Li. 2009. Internationalization Strategy of MNEs from Emerging Economies: The Case of Huawei. Multinational Business Review 17 (2): 129–155.CrossRef
Sun, Sunny Li, Mike W. Peng, Bing Ren, and Daying Yan. 2012. A Comparative Ownership Advantage Framework for Cross-Border M&As: The Rise of Chinese and Indian MNEs. Journal of World Business 47 (1): 4–16.CrossRef
Sun, Sunny Li, Yanli Zhang, and Chen Zhu. 2013. The Challenges of Chinese outward Investment in Developed Countries: The Case of CITIC Pacific’s Sino Iron Project in Australia. Thunderbird International Business Review 55 (3): 313–322.CrossRef
Svendsen, Ann, and Myriam Laberge. 2006. Beyond Consultation: A Co-Creative Approach to Stakeholder Engagement. CoreRelation Consulting.
Titus, Varkey K., Owen N. Parker, and A. Erin Bass. 2018. Ripping off the Band-Aid: Scrutiny-Bundling in the Wake of Social Disapproval. Academy of Management Journal 61 (2): 637–660.CrossRef
Vance, A., and Bruce Einhorn 2011. At Huawei, Matt Bross Tries to Ease U.S. Security Fears. Features, July 28.
Verlegh, Peeter W.J., and Jan-Benedict E.M. Steenkamp. 1999. A Review and Meta-Analysis of Country of Origin Research. Journal of Economic Psychology 20 (5): 521–546.CrossRef
Witt, Michael A. 2019. De-Globalization: Theories, Predictions, and Opportunities for International Business Research. Journal of International Business Studies 50 (7): 1053–1077.CrossRef
Wu, Zheying, and Robert Salomon. 2016. Does Imitation Reduce the Liability of Foreignness? Linking Distance, Isomorphism, and Performance. Strategic Management Journal 37 (12): 2441–2462.CrossRef
Xiao, Yangao, Tony Tong, Guoli Chen, and Kathy Wu. 2017. A Dark Horse in the Global Smartphone Market: Huawei’s Smartphone Strategy, Case Number: IN1324-PDF-ENG, Boston: Harvard Business School Publishing.
Xu, Yan, Yongsuk Kim, Jeevan Jaisingh, and Minyi Huang. 2016. Open Innovation at Huawei, Case Number: ST37-PDF-ENG, Boston: Harvard Business School Publishing.
Yang, Zhilin, Su Chenting, and Kim-Shyan Fam. 2012. Dealing with Institutional Distances in International Marketing Channels: Governance Strategies That Engender Legitimacy and Efficiency. Journal of Marketing 76 (3): 41–55.CrossRef
Zhang, Yingying, and Kimio Kase. 2007. Huawei, A Silent Chinese Telecom Multinational, Case Number: IES265-PDF-ENG, Boston: Harvard Business School.
Metadaten
Titel
Untangling Legitimacy Complexity: Huawei’s Engagement with Government and Media
verfasst von
Lei Li
Sunny Li Sun
Copyright-Jahr
2020
Verlag
Springer International Publishing
Buch
Huawei Goes Global

Print ISBN: 978-3-030-47578-9

Electronic ISBN: 978-3-030-47579-6

Copyright-Jahr: 2020

DOI
https://doi.org/10.1007/978-3-030-47579-6_12

Premium Partner

    Bildnachweise