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Erschienen in:
2006 | OriginalPaper | Buchkapitel
Well-Being Store: A New Channel in U-Commerce for Insurance Industry
verfasst von : Jong Hwan Suh, Sung Min Bae, Sang Chan Park
Erschienen in: Ubiquitous Intelligence and Computing
Verlag: Springer Berlin Heidelberg
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With new channels and devices based on ubiquitous computing, UCommerce provides an environment where buyers and sellers are literally able to commerce anytime, anywhere, and anyway they like. In U-Commerce, a lot of opportunities are expectable in various industrial areas, and especially in insurance industry. In this paper, we propose new types of insurance services in U-Commerce. And as a new channel to practice it, we propose Well-Bing Store with three concepts: ‘Corporeal Insurance Product’, ‘U-Cart’, and ‘Health Examination’. And supportive processes in Well-Being Store are depicted in detail as well. By introducing Well-Being Store, we transform a physical place into an intelligent space which cares insured customers previously before they get sick. This is actualized by managing a list of foodstuffs in a U-Cart accordingly, and by keeping a health examination regularly with help of an insurance company and a hospital.