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2015 | OriginalPaper | Buchkapitel

A History-Friendly Model of the Internet Access Market: The Case of Brazil

verfasst von : Marcelo de Carvalho Pereira, David Dequech

Erschienen in: The Evolution of Economic and Innovation Systems

Verlag: Springer International Publishing

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Abstract

This paper presents a simulation model of the internet access services market. The model is based on neo-Schumpeterian evolutionary theory, as well as on the contemporary institutional theory. One key driver of the internet sector has been the significant technological opportunities. However, competition in the internet access services market has proved less intense than in other technology-driven industries in most countries, including other segments of the internet sector itself. Usual theoretical approaches do not adequately explain this empirical observation. Our hypothesis is that institutional mechanisms were determinant for the dynamics of competition. Institutions are broadly understood as socially shared, formal or informal, recurring rules of behaviour or thought. To test this hypothesis, a sectoral agent-based simulation model is proposed, modelling with some detail both demand and supply agents’ behaviours. Model parameters and initial conditions were calibrated using empirical data from the Brazilian market. The competitive mechanisms unveiled by simulation were clearly dependent on institutional processes, particularly at user preferences setting and informal business rules adoption. Institutional phenomena were strong enough to produce results that are significantly different from other technologically dynamic industries.

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Fußnoten
1
Segments of the internet sector include: access services, equipment manufacturing, systems development, and content provision.
 
2
Internet access services provide bi-directional transport of information (data, sound and images) between the end-user location and the final destination service or person, within the worldwide internet.
 
3
Internet access technology usually presents low cumulativeness and tacitness at the IASP level, given that network equipment suppliers lead most of the innovation. This is reinforced by the extensive technical support available from those suppliers to all IASPs.
 
4
Following Dequech (2013), “institutions are broadly understood here as socially shared rules of behaviour or of thought. They include legal norms, which have a formal character, together with conventions and informal social norms, which do not”.
 
5
As defined by the relevant technological features, like the available opportunities, the appropriability conditions, the knowledge cumulativeness profile and the nature of the knowledge base (Dosi 1982).
 
6
Uncertainty in services hiring is aggravated, among other issues, by the high human-asset specificity, considering the start-up costs usually associated with replacing service providers (DiMaggio and Louch 1998).
 
7
For details on empirical data presented in this section, as well as the respective sources, see Pereira (2012).
 
8
Brazil is subdivided into 26 states plus the federal capital district. The original telecom monopoly was split in 4 regional operators.
 
9
GVT, an aggressive challenger firm, succeeded in entering the Brazilian IASM, acquiring more than 6 % national market share in less than 5 years. It was a unique case, as all other entrants remain with national market shares well below 1 %.
 
10
Research pointed to other interesting stylized facts (see Pereira 2012) but we have chosen to focus on the three most relevant here.
 
11
The suspicion that multiple causal mechanisms may be in place comes from the analysis of data from different national IASMs. There seems to be no support to the case that a unique form of correlation between the three stylized facts exists among countries.
 
12
ANATEL has a good record of transparency and adequate governance. In more than 15 years of existence, no legal case of bribery/corruption was open against any ANATEL officer/manager. Cases of “denunciation” in the press have been very rare and never proved. In this sense, ANATEL’s track record is well above the average federal government administration in Brazil.
 
13
At least among same tier IASPs (Faratin et~al. 2009), but anecdotal evidence at the national level is that interconnection (“peering”) costs may not be significant barriers for domestic competition in most countries, even for smaller players (Besen and Israel 2012). However, this may not be the case for international interconnection (“transit”) in smaller countries, despite the steadily dropping costs (Internet Society 2010). For a discussion on internet interconnection models, see Dodd et~al. (2009)
 
14
Once all networks are directly or indirectly interconnected, it is irrelevant to the majority of users whether they access the internet from a large or small IASP, provided that both adopt the prescribed technical and quality standards for the access networks.
 
15
Model was coded in C++ using the Laboratory for Simulation Development (LSD) version 6.1, created by Marco Valente (2002).
 
16
Indicators used: concentration indexes (HHI, CR4), number of operating IASPs, market size, profitability, average age of competitors, and weighted averages and variances of market price and quality.
 
17
Further details about parameter and initial conditions selection and sensibility analysis are available in Pereira (2012).
 
18
Only some key equations are presented next. The full set of equations is reviewed in Pereira (2012). In what follows, the subscript t represents the t-th time step, the superscript i represents the i-th IASP, j, the j-th technology generation, and k, the k-th user.
 
19
Considering the full interconnection of the competing access networks, as it is generally the case as discussed before.
 
20
Our argument here involves two of the several explanations for conformity with a shared rule of behavior or thought discussed in Dequech (2013): uncertainty; and the possibility that others have better information.
 
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Metadaten
Titel
A History-Friendly Model of the Internet Access Market: The Case of Brazil
verfasst von
Marcelo de Carvalho Pereira
David Dequech
Copyright-Jahr
2015
DOI
https://doi.org/10.1007/978-3-319-13299-0_22

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