2020 | OriginalPaper | Buchkapitel
Audi Denkwerkstatt: Which learnings could be transfered from agile start-ups to powertrain world?
verfasst von : Matthias Brendel
Erschienen in: Internationaler Motorenkongress 2020
Verlag: Springer Fachmedien Wiesbaden
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Audi Denkwerkstatt aims to develop new products and business models in the sector of mobility – beyond cars. As development of new business is the key asset of start-ups, Audi Denkwerkstatt is located in the heart of Berlin’s start-up ecosystem. A constant resident team of 8 people is offering an empowering platform and network, that enables batches of intrapreneurs throughout a 23 week process to develop new business models.