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2012 | OriginalPaper | Buchkapitel

20. Avian Influenza in China: Consumer Perception of AI and their Willingness to Pay for Traceability Labeling

verfasst von : Yanhong Jin, Jianhong Mu

Erschienen in: Health and Animal Agriculture in Developing Countries

Verlag: Springer New York

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Abstract

Highly pathogenic avian influenza (HPAI) or “bird flu” is a contagious animal disease caused by avian influenza viruses (CDC 2007). The HPAI virus spreads rapidly. In particular, the H5N1 subtype of the influenza virus causes a high mortality rate among infected birds (up to 90–100% within 48 h) (CDC 2007; OIE 2008).

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Metadaten
Titel
Avian Influenza in China: Consumer Perception of AI and their Willingness to Pay for Traceability Labeling
verfasst von
Yanhong Jin
Jianhong Mu
Copyright-Jahr
2012
Verlag
Springer New York
DOI
https://doi.org/10.1007/978-1-4419-7077-0_20