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2018 | OriginalPaper | Buchkapitel

Business Modeling and Flexibility in Software-Intensive Product Development - A Systematic Literature Review

verfasst von : Magnus Wilson, Krzysztof Wnuk

Erschienen in: Challenges and Opportunities in the Digital Era

Verlag: Springer International Publishing

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Abstract

Continuously achieving and maintaining competitive advantage is the critical survival factor for software-intensive product development companies undergoing digitalization transformation. These companies remain uncertain if investments in business modeling is sufficient to cope with rapidly changing business models, technology, and customer demands. We conducted a Systematic Literature Review using the snowballing methodology to explore the effects of business modeling on business flexibility and variability in the realization. Our results confirm a research gap regarding translating desired strategic flexibility into business options that can efficiently and effectively be implemented using software-based variability in the realization. We conclude that more research is needed consolidating business model innovation, experimentation, and operationalization. Building on theories for learning and knowledge creation, we propose a framework for describing change and analyzing strategic, tactical and operational choices in business model experimentation.

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Vorheriges Kapitel Electronic Financial Disclosure: Islamic Banking vs Conventional Banking in GCC

Nächstes Kapitel Conflicts of Interest, Information Quality and Management Decision

An Appendix with an illustration of the methodology process including all additional details on the study design are available at https://www.bth.se/wpcontent/uploads/2018/06/SLRBMFlexAppendix.pdf.

SS1 uses stemming and SS2 doesn’t. Also, “multi-business” was added upon recommendation of industry expert, since executing several business models in parallel is a significant challenge for large SIPD companies.

See Appendix B available at https://www.bth.se/wp-content/uploads/2018/06/SLRBMFlexAppendix.pdf.

See Appendix C, available at https://www.bth.se/wpcontent/uploads/2018/06/SLRBMFlexAppendix.pdf.

Software for Qualitative Data Analysis, http://atlasti.com/.

See Appendix D available at https://www.bth.se/wpcontent/uploads/2018/06/SLRBMFlexAppendix.pdf.

We use the terms Assessment, Ends, and Means as defined by the Business Motivation Model Version 1.3 (BMM) by Object Management Group, http://www.omg.org/spec/BMM/.

[P1] = [31], [P3] = [32], [P5] = [33], [P8] = [10], [P9] = [8], [P24] = [34], [P26] = [21], [P27] = [23], [P32] = [6], [P49] = [7], [P52] = [25], [P54] = [22], [P58] = [24].

See Appendix E available at https://www.bth.se/wp-content/uploads/2018/06/SLRBMFlexAppendix.pdf.

excluding the outlayer [P32] since it contains 25 claimed but unsubstantiated benefits and only 1 challenge.

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Titel: Business Modeling and Flexibility in Software-Intensive Product Development - A Systematic Literature Review
verfasst von: Magnus Wilson
Krzysztof Wnuk
Verlag: Springer International Publishing
Buch: Challenges and Opportunities in the Digital Era
Print ISBN: 978-3-030-02130-6

Electronic ISBN: 978-3-030-02131-3

Copyright-Jahr: 2018
DOI: https://doi.org/10.1007/978-3-030-02131-3_26

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