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Erschienen in:
2018 | OriginalPaper | Buchkapitel
20. Contextualised Trust Solutions
verfasst von : Sofie Blakstad, Robert Allen
Erschienen in: FinTech Revolution
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Abstract
In this chapter, we explain how contextualised trust systems, such as that being built by hiveonline, can address reputation and identity challenges, particularly those associated with truth, for organisations and individuals. We consider why we need to trust people and organisations, what this means for how we consume trust, and how we can apply new lenses to reputation, to support trust in the ecosystem economy.