Anzeige
Erschienen in:
2010 | OriginalPaper | Buchkapitel
Corporate Social Responsibility of MNCs
verfasst von : Dirk Morschett, Hanna Schramm-Klein, Joachim Zentes
Erschienen in: Strategic International Management
Verlag: Gabler
Aktivieren Sie unsere intelligente Suche, um passende Fachinhalte oder Patente zu finden.
Wählen Sie Textabschnitte aus um mit Künstlicher Intelligenz passenden Patente zu finden. powered by
Markieren Sie Textabschnitte, um KI-gestützt weitere passende Inhalte zu finden. powered by
The interface between business and society is changing in a world in which new environmental and social risks emerge and the challenge of sustainability is apparent. The roles, responsibilities and functions of business, especially with regard to MNCs in the context of globalisation, have to be redefined. This discussion has led to the development of the concept of corporate social responsibility (CSR) in the last few years. In this Chapter models and instruments to explore and organise CSR within MNCs are presented.