De-anonymizable Location Cloaking for Privacy-Controlled Mobile Systems

The rapid technology upgrades of mobile devices and the popularity of wireless networks significantly drive the emergence and development of Location-based Services (LBSs), thus greatly expanding the business of online services and enriching the user experience. However, the personal location data shared with the service providers also leave hidden risks on location privacy. Location anonymization techniques transform the exact location of a user into a cloaking area by including the locations of multiple users in the exposed area such that the exposed location is indistinguishable from that of the other users. However in such schemes, location information once perturbed cannot be recovered from the cloaking region and as a result, users of the location cannot obtain fine granular information even when they have access to it. In this paper, we propose Dynamic Reversible Cloaking (DRC) a new de-anonymziable location cloaking mechanism that allows to restore the actual location from the perturbed information through the use of an anonymization key. Extensive experiments using realistic road network traces show that the proposed scheme is efficient, effective and scalable.