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Erschienen in:
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2022 | OriginalPaper | Buchkapitel

Digital Servitization Barriers of Medical Technology Firms: An Exploratory Study

verfasst von : Jonathan Rösler, Patrick Eugster, Christoph Tienken, Thomas Friedli

Erschienen in: Smart Services Summit

Verlag: Springer International Publishing

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Abstract

Digital transformation creates tremendous innovation opportunities for medical technology firms. By offering digital services, medical technology firms can support healthcare providers to improve the efficiency and outcomes of care delivery. The shift towards digital-enabled services business models is referred to as digital servitization. However, digital servitization in healthcare is still in its infancy and many medical technology firms struggle to successfully develop and commercialize digital services. As existing research on the topic is scarce, this study investigates the prevailing barriers to digital servitization for medical technology firms. Interviews were conducted with 11 executives of medical technology firms. As a result, 5 key dimensions of digital servitization barriers were identified. This study contributes to current research in digital servitization literature by investigating digital servitization barriers in healthcare. The findings of this paper suggest that medical technology firms need to develop distinct organizational capabilities to overcome these healthcare ecosystem-specific barriers, taking the varied interests of all stakeholders involved into account.

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Metadaten
Titel
Digital Servitization Barriers of Medical Technology Firms: An Exploratory Study
verfasst von
Jonathan Rösler
Patrick Eugster
Christoph Tienken
Thomas Friedli
Copyright-Jahr
2022
Buch
Smart Services Summit

Print ISBN: 978-3-030-97041-3

Electronic ISBN: 978-3-030-97042-0

Copyright-Jahr: 2022

DOI
https://doi.org/10.1007/978-3-030-97042-0_1

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