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2018 | OriginalPaper | Buchkapitel

7. Do Sex, Horror and Violence Sell Movies?

verfasst von : Barrie Gunter

Erschienen in: Predicting Movie Success at the Box Office

Verlag: Springer International Publishing

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Abstract

Many movies contain depictions of a sexual, violent or horrific nature. These content features have been observed to play prominent parts in movie story-telling from the earliest days of the industry. The amount and intensity of sex and violence can also vary between genres. There is evidence that many cinema-goers enjoy watching scenes of violence and sex. Others do not. In general, however, these elements can add to enjoyment of a movie for many viewers provided they make a good fit within the film and are not inserted for purely gratuitous reasons. Yet, macro-level analyses of box office performance have revealed that while cinema-goers may express positive opinions about sex and violence in movies, such content does not always deliver better performance at the box office.

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Vorheriges Kapitel Are Some Genres More Profitable than Others?

Nächstes Kapitel What Is the Impact of Regulatory Classification?

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Titel: Do Sex, Horror and Violence Sell Movies?
verfasst von: Barrie Gunter
Verlag: Springer International Publishing
Buch: Predicting Movie Success at the Box Office
Print ISBN: 978-3-319-71802-6

Electronic ISBN: 978-3-319-71803-3

Copyright-Jahr: 2018
DOI: https://doi.org/10.1007/978-3-319-71803-3_7