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Erschienen in:
2015 | OriginalPaper | Buchkapitel
Economic Development: Strategic Considerations on Project Portfolios
verfasst von : Timothy Wilson
Erschienen in: Proceedings of the 1993 World Marketing Congress
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Universities have the potential to be a positive factor in economic development, and small business development centers have been established in many US universities to capitalize on the potential that may exist in this area. A model is introduced that permits strategic analysis of development portfolios in such centers. The issue of portfolio balance is discussed from an experiential base. Particular attention is paid to platform projects, which exist between derivative and breakthrough projects, and the potential they have for economic development. Although the treatment apparently presumes an existing portfolio, similar considerations would exist for establishing an initial strategic portfolio.