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Asian Journal of Business Ethics
Erschienen in: Asian Journal of Business Ethics 2/2022

19.09.2022

Examining distinctions and relationships between Creating Shared Value (CSV) and Corporate Social Responsibility (CSR) in Eight Asia-based Firms

verfasst von: Hamid Khurshid, Robin Stanley Snell

Erschienen in: Asian Journal of Business Ethics | Ausgabe 2/2022

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Abstract

Corporate activities conducted under the banner of creating shared value (CSV) have gained popularity over the last decade, and some MNCs have espoused that CSV has entered the heart of their practices. There has, however, been criticism about the lack of a standard definition of CSV. The purpose of the current study was to develop a working definition of CSV by identifying distinctions between CSV and various conceptions of corporate social responsibility (CSR). We conducted 26 semi-structured interviews with managers and stakeholder representatives of five multinational corporations (MNCs) and three small and medium enterprises (SMEs), all headquartered or rooted in Asia. These firms had received public recognition for their CSV engagement. We compared and contrasted interviewees’ conceptions and descriptions of CSV and traditional CSR (philanthropy) and mapped these against Carroll’s four-layer model of responsible corporate management. Interviewees tended to frame CSV as a sustainable business model that generates social and economic value simultaneously. Traditional CSR was characterized as “giving back” some of the surplus from economic returns. In addition, interviewees described examples of strategic CSR, which involved pump-priming interventions for empowering and enabling stakeholders of the CSV practices of the focal firm to participate in the associated wealth and well-being co-creation.
Vorheriger Artikel Holistic thinking and risk-taking perceptions reduce risk-taking intentions: ethical, financial, and health/safety risks across genders and cultures
Nächster Artikel Behavioral economics: who are the investors with the most sustainable stock happiness, and why? Low aspiration, external control, and country domicile may save your lives—monetary wisdom

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Fußnoten
1
Interviewees generally interpreted questions involving CSR as being about traditional CSR, except in some cases when explaining how strategic CSR was being used to support CSV.
 
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Metadaten
Titel
Examining distinctions and relationships between Creating Shared Value (CSV) and Corporate Social Responsibility (CSR) in Eight Asia-based Firms
verfasst von
Hamid Khurshid
Robin Stanley Snell
Publikationsdatum
19.09.2022
Verlag
Springer Netherlands
Erschienen in
Asian Journal of Business Ethics / Ausgabe 2/2022
Print ISSN: 2210-6723
Elektronische ISSN: 2210-6731
DOI
https://doi.org/10.1007/s13520-022-00153-2

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