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2023 | OriginalPaper | Buchkapitel

Identify and Understand the Physical Characteristics that Responsible for the Masculine Nature of a Car

verfasst von : Jitender Singh, Prabir Sarkar

Erschienen in: Recent Trends in Product Design and Intelligent Manufacturing Systems

Verlag: Springer Nature Singapore

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Abstract

Today’s car market is limited not only to the passenger as well as sports car segments. Although, people start liking cars with big engines, large front grill sizes, sharp corners, etc. The main aim of this research study is to find the physical features of a vehicle that were responsible for its masculine nature. This study uses the average value method among the twelve cars, and the survey is conducted among thirty respondents. It enables the study of the relationship between the feeling of masculine nature of the vehicle and their physical factor, which leads toward their masculine nature. By this method, a large wheelbase, ample ground clearance, and front grills play a substantial part in the masculine nature of the car. Outcomes of this study can aid the designers in understanding the consumer’s likability or perceptions when they purchase a vehicle. If designers involve this consent while designing any SUVs, it will increase the company’s profit.

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Metadaten
Titel
Identify and Understand the Physical Characteristics that Responsible for the Masculine Nature of a Car
verfasst von
Jitender Singh
Prabir Sarkar
Copyright-Jahr
2023
Verlag
Springer Nature Singapore
DOI
https://doi.org/10.1007/978-981-19-4606-6_6

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