2007 | OriginalPaper | Buchkapitel
IT-Supported Inter-Organizational Services – The Case of a Swedish E-business Portal for Electronic Invoicing for Regional SMEs
verfasst von : Odd Fredriksson
Erschienen in: Advances in Information Systems Development
Verlag: Springer US
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In the service marketing management literature, the service provider’s perspective is still the dominant paradigm of thinking. Gustafsson and Johnson (2003:1-2) posit that: “The business logic of competing through services is simple: solving customer problems with cost-effective service solutions is the best way to keep your customers from doing business with somebody else.”