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2004 | Buch

The Theory and Practice of Revenue Management

verfasst von: Kalyan T. Talluri, Garrett J. Van Ryzin

Verlag: Springer US

Buchreihe : International Series in Operations Research & Management Science

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Über dieses Buch

The Theory and Practice of Revenue Management is a book that comprehensively covers theory and practice of the entire field, including both quantity and price-based RM, as well as significant coverage of supporting topics such as forecasting and economics. The authors believe such a comprehensive approach is necessary to fully understand the subject. A central objective of the book is to unify the various forms of RM and to link them closely to each other and to the supporting fields of statistics and economics. Nevertheless, the topics and coverage do reflect choices about what is important to understand RM. Hence, the book’s purpose is to provide a comprehensive, accessible synthesis of the state of the art in Revenue Management.

Inhaltsverzeichnis

Frontmatter

Introduction

Chapter 1. Introduction
Kalyan T. Talluri, Garrett J. Van Ryzin

Quantity-Based RM

Frontmatter
Chapter 2. Single-Resource Capacity Control
Kalyan T. Talluri, Garrett J. Van Ryzin
Chapter 3. Network Capacity Control
Kalyan T. Talluri, Garrett J. Van Ryzin
Chapter 4. Overbooking
Kalyan T. Talluri, Garrett J. Van Ryzin

Price-based RM

Frontmatter
Chapter 5. Dynamic Pricing
Kalyan T. Talluri, Garrett J. Van Ryzin
Chapter 6. Auctions
Kalyan T. Talluri, Garrett J. Van Ryzin

Common Elements

Frontmatter
Chapter 7. Customer-Behavior and Market-Response Models
Kalyan T. Talluri, Garrett J. Van Ryzin
Chapter 8. The Economics of RM
Kalyan T. Talluri, Garrett J. Van Ryzin
Chapter 9. Estimation and Forecasting
Kalyan T. Talluri, Garrett J. Van Ryzin
Chapter 10. Industry Profiles
Kalyan T. Talluri, Garrett J. Van Ryzin
Chapter 11. Implementation
Kalyan T. Talluri, Garrett J. Van Ryzin
Backmatter
Metadaten
Titel
The Theory and Practice of Revenue Management
verfasst von
Kalyan T. Talluri
Garrett J. Van Ryzin
Copyright-Jahr
2004
Verlag
Springer US
Electronic ISBN
978-0-387-27391-4
Print ISBN
978-0-387-24376-4
DOI
https://doi.org/10.1007/b139000