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Electronic Commerce Research
Erschienen in: Electronic Commerce Research 2/2014

01.06.2014

The influences of system usability and user satisfaction on continued Internet banking services usage intention: empirical evidence from Taiwan

verfasst von: Huei-Ting Tsai, Jui-Lin Chien, Ming-Tien Tsai

Erschienen in: Electronic Commerce Research | Ausgabe 2/2014

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Abstract

This study proposes an extended technology acceptance model to investigate the effects of system usability and satisfaction on users’ intention to continue using Internet banking services. Based on a survey data from 304 respondents, structural equation modeling technique was employed to validate the model. The empirical results found that users’ continuance usage intention is jointly determined by perceived usefulness, perceived compatibility and satisfaction level. The hypothesized model explains 48.2 % of the variance in continuous usage intention. Results of multi-group analysis reveal that there are different concerns and priorities between skilled and less skilled users. Given that the sample of this study is collected from a particular industry in Taiwan, the generalizability of the findings may be limited. However, the comprehensiveness and representativeness of the research sample is a major strength of this study.
Vorheriger Artikel Resources for value co-creation in e-commerce: a review
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Metadaten
Titel
The influences of system usability and user satisfaction on continued Internet banking services usage intention: empirical evidence from Taiwan
verfasst von
Huei-Ting Tsai
Jui-Lin Chien
Ming-Tien Tsai
Publikationsdatum
01.06.2014
Verlag
Springer US
Erschienen in
Electronic Commerce Research / Ausgabe 2/2014
Print ISSN: 1389-5753
Elektronische ISSN: 1572-9362
DOI
https://doi.org/10.1007/s10660-014-9136-5