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Review of Managerial Science

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12.06.2020 | Review Paper

Ideation in the digital age: literature review and integrative model for electronic brainstorming

verfasst von: Yossi Maaravi, Ben Heller, Yael Shoham, Shay Mohar, Baruch Deutsch

Erschienen in: Review of Managerial Science | Ausgabe 6/2021

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Abstract

Various brainstorming techniques have been proposed to facilitate and enhance creativity during idea generation (ideation) sessions. A review of previous studies on brainstorming has been conducted, focusing on electronic brainstorming (EBS) as a seemingly suitable and prevalent platform in the twenty-first century. Based on the review, we propose an integrative model for EBS sessions, which includes guidelines and suggested improvements. Insights gained from this review can be used to guide decision-makers and managers in organizations on how to conduct EBS sessions efficiently and effectively. Additionally, this review maps existing research on EBS and outlines lacunas and gaps future research should investigate.

Nächster Artikel The research–practice gap in the field of HRM: a qualitative study from the academic side of the gap

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Titel: Ideation in the digital age: literature review and integrative model for electronic brainstorming
verfasst von: Yossi Maaravi
Ben Heller
Yael Shoham
Shay Mohar
Baruch Deutsch
Publikationsdatum: 12.06.2020
Verlag: Springer Berlin Heidelberg
Erschienen in: Review of Managerial Science / Ausgabe 6/2021
Print ISSN: 1863-6683
Elektronische ISSN: 1863-6691
DOI: https://doi.org/10.1007/s11846-020-00400-5

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