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2021 | OriginalPaper | Buchkapitel

16. Offshore Sailing: Subcultures and Neotribes

verfasst von : Jim Macbeth

Erschienen in: Consumer Tribes in Tourism

Verlag: Springer Singapore

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Abstract

Offshore ocean sailing is not for everyone, not even for every sailor! I will take you sailing through ethnography and published research then consider these sailors in the context of neotribes, consumer tribes, brand communities and subcultures. My interest here is epitomized by sailing in the open ocean, offshore, out of sight of land and overnight(s). Some people race around the world, some sail between islands or follow the coast, others take their time sailing from country to country, living life on the ocean full time, a lifestyle. I focus on ocean cruising and ocean racing, both of which I will restrict to offshore. Sociological concepts used to understand our social world are always contested, with tribes, neo-tribes, consumer tribes, brand communities and subcultures being no different. This chapter explores aspects of these concepts as lenses with which to steady our gaze on offshore ocean sailors. I argue that offshore sailors can’t be fully understood using the concepts of tribes or neotribes.

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Vorheriges Kapitel Searching the Seven Seas: Investigating Western Australia’s Cape Naturaliste Surfing Tribe as a Surf-Tourism Paradigm

Nächstes Kapitel Tribes in Tourism: A Socio-Cultural Perspective on Special Interest Tourism Consumption

I’ve used kilometres as the most common ‘language’ as nautical miles is not commonly used outside boating. The figures shown are approximate.

The phrase ‘globe-girdling’ is used in sailing discussions.

Rxxx refers to racing sailors conversation number. The date shown is date of interview or, if author shown, date of publication. Some of the recent racing skippers made written comments. Likewise, Cxxx refers to cruisers, with date. Gender indicated, if available, by m and f.

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Some years ago, I had considerable experience with the MG car culture. Especially when restoration was involved, skill and determination were recognised as much as the ‘display’. Note the relevance of brand communities here. The Covas underestimate the depth of involvement in this aspect of the car culture. Similarly, Hardy and Robards as quoted in the next paragraph have not sufficiently nuanced the culture of road and desert travel.

I personally experienced this in my research. Crossing oceans and living in anchorages allowed me ‘in’ to the subculture to do the research.

This is not to underestimate the social dimension, as opposed to socialisation.

A reviewer adds ‘being an optimist’. See the CruisersForum at https://www.cruisersforum.com/forums/f2/essential-personal-qualities-of-offshore-sailors-30179.html.

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Titel: Offshore Sailing: Subcultures and Neotribes
verfasst von: Jim Macbeth
Verlag: Springer Singapore
Buch: Consumer Tribes in Tourism
Print ISBN: 978-981-15-7149-7

Electronic ISBN: 978-981-15-7150-3

Copyright-Jahr: 2021
DOI: https://doi.org/10.1007/978-981-15-7150-3_16

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