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Erschienen in:
2018 | OriginalPaper | Buchkapitel
52. Successful Data Science Is a Communication Challenge
verfasst von : Martin Werner, Sebastian Feld
Erschienen in: Digital Marketplaces Unleashed
Verlag: Springer Berlin Heidelberg
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Abstract
Currently, we experience a growing number of highly sophisticated digital services in virtually every domain of
our lives. Tightly coupled to this observation is the appearance of Big Data and consequently the need for Data
Science. When trying to transform data into value, communication is key. However, communication can easily get
ambiguous and may threat success by misunderstandings. Thus, this article reviews the (communication) model of Data
Science and maps the ten V’s of Big Data to this model. Finally, we propose four top skills that each and every data
science group needs to have to operate successfully.