Uncompromised design – Changing the vehicle development process to meet rising design and engineering requirements

The engineering demands affecting automotive aerodynamics are rising significantly, due to requirements to reduce global carbon emissions coupled with an increasingly competitive and consumer-driven marketplace. These demands touch every aspect of the vehicle development process, requiring more innovative engineering solutions, bolder designs, and more complex trade-offs between vehicle attributes. In response to these demands, digital models allow collaborative design with rapid iterations. They also enable a transformational shift in the testing process, away from the sequential “build-and-test” approach using physical prototypes, and toward a purely digital design process enabled by accurate digital simulations of vehicle performance attributes.