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Erschienen in:
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2016 | OriginalPaper | Buchkapitel

A Definition of Community Crowdsourcing Engagement and Application

verfasst von : Cuong Nguyen, Nargess Tahmasbi, Triparna de Vreede, Gert-Jan de Vreede, Onook Oh, Roni Reiter-Palmon

Erschienen in: Blurring the Boundaries Through Digital Innovation

Verlag: Springer International Publishing

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Abstract

Crowdsourcing refers to the use of technologies to gather the collective effort and wisdom from an undefined group of online users for organizational innovation and/or problem solving. A critical challenge for crowdsourcing users and providers is to engage online participants to make sustained contributions. This research in progress paper proposes a behavioural perspective on the definition and measurement of participant engagement in community crowdsourcing, a crowdsourcing model where all participants can see and react to everyone else ideas. In our research, we propose to conceive participant engagement as a set of engaging behaviours and evaluate it through the magnitude, temporal intensity, diversity, and recency of these behaviours. We illustrate the construct operationalization by the Participant Engagement Index (PEI) that quantifies engaging behaviours in the context of MindMixer, a community crowdsourcing service provider. We further provide an initial illustration of the PEI’s utility through the analysis of field project data from MindMixer. We expect that our study will provide guidance for future research into existing and new practices to study and improve the active and sustained participation of crowds in open collaboration forums.

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Vorheriges Kapitel Exploring Collective Action Dynamics in Online Communities from a Critical Realist Perspective
Nächstes Kapitel What Do Local Governments Discuss in Social Media? An Empirical Analysis of the Italian Municipalities
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Metadaten
Titel
A Definition of Community Crowdsourcing Engagement and Application
verfasst von
Cuong Nguyen
Nargess Tahmasbi
Triparna de Vreede
Gert-Jan de Vreede
Onook Oh
Roni Reiter-Palmon
Copyright-Jahr
2016
Buch
Blurring the Boundaries Through Digital Innovation

Print ISBN: 978-3-319-38973-8

Electronic ISBN: 978-3-319-38974-5

Copyright-Jahr: 2016

DOI
https://doi.org/10.1007/978-3-319-38974-5_22

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